# ADP Workforce Now vs Gusto: which do AI models recommend for payroll software, October 2026

HR AI Recommendation Index, October 2026 Edition, Payroll software. Three of fourteen models named ADP Workforce Now first on the direct prompt; zero named Gusto. Page: https://hr-ai-index.com/core/payroll-software/adp-workforce-now-vs-gusto/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| ADP Workforce Now | 19% | #2 of 14 | 4% | 26 | 11 of 14 |
| Gusto | 6% | #6 of 14 | 27% | 49 | 14 of 14 |

## The direct prompt, model by model

- DeepSeek V4 Flash: adp workforce now first (first choices: ADP Workforce Now, Rippling) (alternatives: Dayforce, Paycom, Paylocity)
- Qwen 3.7 Flash: adp workforce now first (first choices: ADP Workforce Now) (alternatives: Dayforce, Gusto, Paycom)
- MiniMax M2.5: adp workforce now first (first choices: ADP Workforce Now, Paycom, Paycor) (alternatives: QuickBooks Payroll)
- GPT-5.4 mini: neither first, one named (first choices: Rippling) (alternatives: ADP Workforce Now, Deel, Paylocity)
- Gemini 3.5 Flash: neither first, one named (first choices: Rippling) (alternatives: ADP Workforce Now, Paycom, Paylocity)
- Perplexity Sonar: neither first, one named (first choices: Rippling) (alternatives: ADP Workforce Now, Paycom, Paylocity)
- Grok 4.1 Fast: neither first, one named (first choices: Rippling) (alternatives: ADP Workforce Now, Deel, Gusto, Paychex Flex, Paycom, Paycor, Paylocity)
- Kimi K2: neither first, one named (first choices: Rippling) (alternatives: ADP Workforce Now, Paycom, Paylocity)
- GLM 4.7 FlashX: neither first, one named (first choices: ADP) (alternatives: Dayforce, Gusto, Paycom, Paycor, Paylocity, Rippling)
- GPT-6 Luna: neither first, one named (first choices: Paylocity) (alternatives: ADP Workforce Now, Rippling, UKG Ready)
- Muse Glimmer 30B: neither first, one named (alternatives: ADP Workforce Now, Namely, Paychex Flex, Paycor, Paylocity)
- Claude Haiku 4.5: neither named (first choices: Paycom) (alternatives: ADP, Deel, G-P, Namely, Paylocity, Rippling)
- Mistral Small: neither named (first choices: ADP, Rippling) (alternatives: Keka, Paylocity)
- Llama 4 Maverick: neither named

## What the models said about ADP Workforce Now

- "ADP Workforce Now, Paycom, and Paycor are often top recommendations due to their scalability, comprehensive features, and strong support." (MiniMax M2.5, direct prompt, first choice)

## What the models said about Gusto

- "Small US business with <500 employees, no HR department: Start with Gusto for simplicity and transparency." (GLM 4.7 FlashX, comparative prompt, first choice)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.