# Effy AI vs Culture Amp: which do AI models recommend for 360 feedback, September 2026

HR AI Recommendation Index, September 2026 Edition, 360 feedback. Zero of twelve models named Effy AI first on the direct prompt; two named Culture Amp. Page: https://hr-ai-index.com/performance/360-feedback/effy-ai-vs-culture-amp/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Effy AI | 12% | #2 of 15 | 8% | 12 | 9 of 12 |
| Culture Amp | 8% | #4 of 15 | 10% | 41 | 12 of 12 |

## The direct prompt, model by model

- GPT-5.4 mini: culture amp first (first choices: Culture Amp) (alternatives: EchoSpan, Spidergap)
- Mistral Small: culture amp first (first choices: Betterworks, Culture Amp) (alternatives: Lattice, Leapsome)
- Gemini 3.5 Flash: neither first, one named (first choices: Lattice) (alternatives: Culture Amp, Leapsome, Spidergap, Teamflect)
- Grok 4.1 Fast: neither first, one named (first choices: Lattice) (alternatives: Culture Amp, Leapsome)
- DeepSeek V4 Flash: neither first, one named (first choices: Lattice) (alternatives: Culture Amp, Leapsome, Spidergap)
- Llama 4 Maverick: neither first, one named (first choices: Lattice) (alternatives: Culture Amp, Effy AI, Leapsome)
- Qwen 3.7 Flash: neither first, one named (first choices: Lattice) (alternatives: Betterworks, Culture Amp, Spidergap)
- Kimi K2: neither first, one named (first choices: Lattice) (alternatives: 15Five, Culture Amp, Leapsome, Spidergap)
- MiniMax M2.5: neither first, one named (first choices: Lattice) (alternatives: Culture Amp, Leapsome, Spidergap)
- Claude Haiku 4.5: neither named (first choices: Lattice) (alternatives: Leapsome, PerformYard, SurveySparrow)
- Perplexity Sonar: neither named (first choices: Lattice) (alternatives: Betterworks, Spidergap)
- GLM 4.7 FlashX: neither named (first choices: Lattice) (alternatives: EchoSpan, Leapsome, Spidergap)

## What the models said about Effy AI

- "Per-seat pricing surprises — many tools (Effy AI, Primalogik, PerformYard, 15Five, Lattice) charge for every employee" (DeepSeek V4 Flash, negative prompt, soft negative)
- "Effy AI offers one of the most accessible entry points into 360-degree feedback, with a free plan that includes basic multi-rater review functionality" (Claude Haiku 4.5, budget prompt, first choice)
- "If you need 360 feedback for your entire company at the lowest cost → Effy AI or Small Improvements" (Kimi K2, budget prompt, first choice)

## What the models said about Culture Amp

- "platforms (like Lattice or Culture Amp) require expensive annual minimum contracts that cost thousands of dollars upfront" (Gemini 3.5 Flash, budget prompt, soft negative)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.