# Indeed vs LinkedIn: which do AI models recommend for job advertising, September 2026

HR AI Recommendation Index, September 2026 Edition, Job advertising and distribution. Zero of twelve models named Indeed first on the direct prompt; zero named LinkedIn. Page: https://hr-ai-index.com/talent/job-advertising-and-distribution/indeed-vs-linkedin/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Indeed | 3% | #5 of 11 | 34% | 29 | 12 of 12 |
| LinkedIn | 3% | #6 of 11 | 32% | 19 | 11 of 12 |

## The direct prompt, model by model

- Claude Haiku 4.5: neither named (first choices: Joveo) (alternatives: Appcast, JobTarget)
- GPT-5.4 mini: neither named (first choices: Joveo) (alternatives: Appcast, JobTarget, Talroo)
- Gemini 3.5 Flash: neither named (first choices: Adway) (alternatives: Appcast, JobTarget, Joveo)
- Perplexity Sonar: neither named (first choices: JobTarget) (alternatives: Appcast, Joveo, Recruitics)
- Grok 4.1 Fast: neither named (first choices: Joveo) (alternatives: Appcast, Radancy, Recruitics)
- Mistral Small: neither named (first choices: Joveo) (alternatives: Adaptive Talent, Appcast)
- DeepSeek V4 Flash: neither named (first choices: Joveo) (alternatives: Appcast)
- Llama 4 Maverick: neither named (first choices: Joveo) (alternatives: MindMatch)
- Qwen 3.7 Flash: neither named (first choices: Joveo) (alternatives: Appcast, JobTarget, Recruitics)
- Kimi K2: neither named (first choices: Joveo) (alternatives: Recruitics)
- GLM 4.7 FlashX: neither named (first choices: JobTarget) (alternatives: Appcast, Joveo, Recruitics)
- MiniMax M2.5: neither named (first choices: Appcast, JobTarget) (alternatives: Joveo, Talroo)

## What the models said about Indeed

- "Many major platforms (including Indeed and ZipRecruiter) have shifted heavily toward pay-per-click or pay-per-application models. Without strict guardrails... budget vampires" (Gemini 3.5 Flash, negative prompt, soft negative)
- "Sites like Indeed, Monster, and CareerBuilder are not "bad," but they are massive open markets where almost anyone can create a job posting." (Qwen 3.7 Flash, negative prompt, soft negative)
- "Job search scams target U.S. job seekers on popular platforms like Indeed, LinkedIn, ZipRecruiter, and Handshake" (Claude Haiku 4.5, negative prompt, soft negative)
- "Stick to well-established, reputable job boards with strong verification systems, such as LinkedIn, Indeed, Monster, Glassdoor, and CareerBuilder." (Mistral Small, negative prompt, first choice)
- "Commonly ranked as the best overall or #1 by postings volume, making it strongest for reach across many roles." (Perplexity Sonar, comparative prompt, first choice)
- "Indeed dominates in sheer volume, making it ideal for employers seeking a large pool of applicants quickly." (Mistral Small, comparative prompt, first choice)

## What the models said about LinkedIn

- "Scams are commonly carried out through Facebook, Instagram, TikTok, WhatsApp, Telegram, LinkedIn, and similar channels, especially when the recruiter contacts you first." (Perplexity Sonar, negative prompt, soft negative)
- "98 percent of scam vacancies analyzed were found on LinkedIn, though this doesn't mean LinkedIn itself is unsafe" (Claude Haiku 4.5, negative prompt, soft negative)
- "Stick to well-established, reputable job boards with strong verification systems, such as LinkedIn, Indeed, Monster, Glassdoor, and CareerBuilder." (Mistral Small, negative prompt, first choice)
- "Stick to well-known boards with strong verification (LinkedIn, Glassdoor, FlexJobs is human-reviewed" (DeepSeek V4 Flash, negative prompt, first choice)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.