# Video interviewing for small business buyers: what AI models recommend, September 2026

HR AI Recommendation Index, September 2026 Edition. Asked as "video interviewing platform" and as "asynchronous video interview tool", six framings each, to twelve models with search on, on behalf of a small B2B company. Page: https://hr-ai-index.com/talent/video-interviewing/smb/

**Standing:** Hireflix leads with 38% of first choices; verdict contested. 48 first choices across the direct, paraphrase, budget and scale prompts.

## First-choice share

| # | Product | Share | Negative rate | Labels |
|---|---|---|---|---|
| 1 | Hireflix | 38% | 2% | 53 |
| 2 | Hirevire | 17% | 0% | 29 |
| 3 | Willo | 10% | 8% | 37 |
| 4 | EasyHire.me | 10% | 0% | 28 |
| 5 | Spark Hire | 6% | 31% | 49 |
| 6 | 1Way Interview | 6% | 0% | 14 |
| 7 | myInterview | 4% | 12% | 24 |
| 8 | VidCruiter | 0% | 58% | 24 |
| 9 | HireVue | 0% | 88% | 32 |

## Each model's first choice on the direct prompt

- Claude Haiku 4.5: Hireflix; alternatives Jobma, Spark Hire
- GPT-5.4 mini: Hireflix; alternatives Spark Hire, VidCruiter
- Gemini 3.5 Flash: Hireflix; alternatives Hirevire, Spark Hire, TestGorilla, Willo
- Perplexity Sonar: Spark Hire; alternatives Hireflix, Hirevire
- Grok 4.1 Fast: Hireflix; alternatives Spark Hire, Willo
- Mistral Small: Hireflix
- DeepSeek V4 Flash: Hireflix; alternatives EasyHire.me, Hirevire
- Llama 4 Maverick: no first choice
- Qwen 3.7 Flash: Spark Hire; alternatives Calendly, VidCruiter, Zoho Recruit, Zoom
- Kimi K2: EasyHire.me, Hireflix; alternatives Hirevire
- GLM 4.7 FlashX: EasyHire.me, Hirevire; alternatives Hireflix, myInterview
- MiniMax M2.5: Google Meet, Zoom; alternatives Microsoft Teams, Spark Hire

## Sources the answers cite

65 of 72 answers came back with a source list, from 12 of 12 models. Sites named in the most answers:

- selectsoftwarereviews.com: 45 answers, 52 citations
- hiretruffle.com: 44 answers, 70 citations
- easyhire.me: 36 answers, 51 citations
- hirevire.com: 31 answers, 70 citations
- willo.video: 27 answers, 53 citations
- g2.com: 26 answers, 51 citations
- learn.g2.com: 21 answers, 23 citations
- firsthr.app: 20 answers, 20 citations

Pages named in the most answers:

- https://selectsoftwarereviews.com/buyer-guide/best-video-interview-software (43 answers)
- https://hiretruffle.com/blog/video-interviewing-solutions (42 answers)
- https://easyhire.me/video-interview-software/video-interview-software-small-business (33 answers)
- https://firsthr.app/compare/hiring/interviewing-platform (20 answers)
- https://learn.g2.com/best-video-interviewing-software (20 answers)
- https://noon.ai/blog/articles/291-top-10-video-interviewing-software (15 answers)
- https://peoplemanagingpeople.com/tools/video-interviewing-platforms (15 answers)
- https://g2.com/categories/video-interviewing/small-business (14 answers)
- https://g2.com/discussions/what-is-the-most-affordable-video-interviewing-software-for-smbs (14 answers)
- https://hiretruffle.com/blog/video-interview-software-pricing (13 answers)

## Warned against

- HireVue: 28 of 32 labels negative. "Platforms like HireVue and Spark Hire have faced criticism for their use of AI in one-way video interviews, raising concerns about algorithmic bias, data privacy, and potential discrimination" (Mistral Small, negative prompt)
- VidCruiter: 14 of 24 labels negative. "described as more complex and costly than simpler alternatives, and not a good fit for small organizations" (Perplexity Sonar, negative prompt)
- Spark Hire: 15 of 49 labels negative. "Avoid Big Names: Spark Hire ($149-299/mo) or HireVue ($35k+/yr) are overkill/too expensive for small budgets." (Grok 4.1 Fast, budget prompt)
- Willo: 3 of 37 labels negative. "appears to offer flexible plans and discounts, but the pricing I found wasn't as cleanly low and public as Hireflix" (GPT-5.4 mini, budget prompt)

## Record

- Method: https://hr-ai-index.com/methodology/
- Raw judge labels and full responses: https://hr-ai-index.com/data/
- License: CC BY 4.0. Cite as HR AI Recommendation Index, September 2026 Edition, hr-ai-index.com.
