# Noom: how AI models rank it, September 2026

HR AI Recommendation Index, September 2026 Edition. Named in 4 judge labels across 2 categories by 3 of 12 models. Page: https://hr-ai-index.com/vendors/noom/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Coaching platforms | 0% | 86 | 50% | 2 |
| Employee wellbeing and mental health | 0% | 67 | 50% | 2 |

## What the models said for it

- "Use established alternatives like Noom (fitness)" (Grok 4.1 Fast, Coaching platforms)
- "holistic change (Noom)" (Grok 4.1 Fast, Employee wellbeing)

## And against it

- "F rating on BBB. ... 1,900+ complaints in 3 years, primarily about failure to cancel subscriptions and unauthorized billing" (DeepSeek V4 Flash, Coaching platforms)
- "Noom: Exercise caution. ... settled a massive $56 million class-action lawsuit" (Gemini 3.5 Flash, Employee wellbeing)

## Record

- Method: https://hr-ai-index.com/methodology/
- Raw judge labels and full responses: https://hr-ai-index.com/data/
- License: CC BY 4.0. Cite as HR AI Recommendation Index, September 2026 Edition, hr-ai-index.com.
