Gusto vs Namely
Zero of fourteen models named Gusto first on the direct prompt; zero named Namely. Gusto was named by fourteen of the fourteen models and Namely by ten and Gusto carries 44 labels and Namely 14, so the shares are not directly comparable.
Named in twenty-four categories this edition.
Named in thirteen categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the benefits administration page.
By framing
GustoFirst choices, of fourteen modelsNamely
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | |||
| GPT-5.4 mini | | | ||||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | ||||
| Grok 4.1 Fast | | | | | ||
| Mistral Small | | | | |||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | | | | |||
| Kimi K2 | | | | | ||
| GLM 4.7 FlashX | | | | |||
| MiniMax M2.5 | | | | |||
| GPT-6 Luna | | | ||||
| Muse Glimmer 30B | | | | |
Gusto Namely first choice named as an alternative argued againstblank: not namedEach cell is one answer, Gusto on the left and Namely on the right.The direct prompt
Neither was the first choice, one was named
3 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
11 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Gusto0%#12 of 12Namely0%#– of 12What the models said about Gusto
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Two of two in this category shown.
“Poor Customer Support: Limited communication options and difficulty reaching representatives” GLM 4.7 FlashX · negative prompt · hard negative
“Gusto stands out as one of the top recommendations for benefits administration, especially among small businesses” Grok 4.1 Fast · budget prompt · first choice
What the models said about Namely
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of four in this category shown.
“PlanSource & Namely ... force users to spend excessive time troubleshooting reporting errors” Qwen 3.7 Flash · negative prompt · hard negative
“Namely is repeatedly called out as a mid-size fit when you want benefits enrollment tied to HR records and payroll deductions.” Muse Glimmer 30B · paraphrase prompt · first choice
“Request demos from ADP, Gusto, and Namely (most frequently recommended for your size)” MiniMax M2.5 · paraphrase prompt · first choice
“Namely – Best Overall for Mid-Sized Companies” Kimi K2 · paraphrase prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.