1 category · Named, not rankedBrightDime
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Financial wellness platforms | Compensation and total rewards | 5% | 7 of 117 | 0% | 3 | under 10 labels · led by LearnLux at 24% |
Movement
By model
How each model treated BrightDime across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 1 | 0 | 0 | 0 | 1 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 1 | 0 | 0 | 0 | 1 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“the most commonly short-listed pair for 2025-2026 is Best Money Moves and BrightDime” Muse Glimmer 30B · Financial wellness · direct prompt · first choice
“BrightDime is often the top recommendation for mid-market companies” Qwen 3.7 Flash · Financial wellness · direct prompt · first choice
“BrightDime introduced Essentials—a new low-cost and complete financial wellness program.” Claude Haiku 4.5 · Financial wellness · budget prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
Named alongside
The products named in the same answers as BrightDime, over the 12 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and BrightDime was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 12 of the 12 answers that named BrightDime and are not a share of its labels.
Domains cited
Sixty-one of the sixty-one domain citations in answers naming BrightDime came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
brightdime.com is not in Google's top ten for any of the category's searches. In the answers, BrightDime takes 5% of first choices and LearnLux takes 24%.ShowHide
Search and answers
In search
Google, US estimates- Searches for its name, Google
- 110 a month (“brightdime”)
- AI search demand for its name, est.
- 0 a month
- Organic visits to its site
- about 69 a month
- Searches its site ranks for
- 34 · 2 in the top three
- Sites linking to it
- 511
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This edition- First choices
- 4 across its categories
- Named in
- 12 answers
- Its own site cited
- in 12 of the answers that named it
Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHide| Kind | Pages | Last 90 days | 2025-11 to 2026-10 | Latest | Categories named |
|---|---|---|---|---|---|
| Webinar or virtual event | 21 | 0 | 2024-10-15 | ||
| Blog | 6 | undated | |||
| Glossary or explainer | 5 | 0 | 2022-07-01 | ||
| Case study | 3 | 0 | 2020-05-01 | ||
| Conference or event | 1 | 0 | 2021-07-01 | ||
| Comparison | 1 | 0 | 2018-10-01 |
Most recent
- 2024-10-15Dont leave money on the table how to maximize your benefits webinar webinar or virtual event
- 2024-09-26Family financial wellness webinar teaching teens essential money skills webinar or virtual event
- 2024-08-27How to align your budget with your priorities webinar webinar or virtual event
- 2024-08-16Ai scam survival guide how to stay safe online webinar webinar or virtual event
- 2024-07-09Mastering lifes biggest money moments webinar webinar or virtual event
- 2024-06-13Homeownership 101 webinar webinar or virtual event
How it is countedHide how it is counted
Every page brightdime.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.
Follow BrightDime
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
BrightDime is its own company.ShowHide
The company
In its own words
Stated by the vendor, not checked- Positioning
- Personalized financial coaching to reduce debt, increase savings, and achieve lasting financial wellness.
- For
- Employers
- Price stated
- Complete: From $1.50 per eligible user, Min. $250 per month; Core: From $0.20 per user, Min. $250 per month; Essentials: Free solution for enterprise accounts, Min. 5,000 users brightdime.com/pricing
- Starting price
- From $0.20 per user, Min. $250 per month brightdime.com/pricing
- Free plan or trial
- Free solution for enterprise accounts, Min. 5,000 users brightdime.com/pricing
- Not stated on the pages read
- Integrations, certifications, hosting, customers
What BrightDime's own pages state, read October 5, 2026: brightdime.com, brightdime.com/pricing, brightdime.com/partners. A claimed page can correct any of them.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when BrightDime's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as BrightDime, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for BrightDime by email, built from the raw record of the edition. It shows:
- where BrightDime is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name BrightDime, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.