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Background screening · October 2026 Edition

GoodHire vs Sterling

One of fourteen models named GoodHire first on the direct prompt; one named Sterling. GoodHire was named by thirteen of the fourteen models and Sterling by thirteen and GoodHire carries 42 labels and Sterling 25, so the shares are not directly comparable.

GoodHire

accepted challenger

Named in one category this edition.

Sterling

criticized challenger

Named in one category this edition.

First-choice share16%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate0%32%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#2#8A position in a field of 12; printed, not drawn.
Labels4225A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, GoodHire reading right to left. Rank and label count are printed, not drawn.Accurate Background was named alongside these two in twelve of the fourteen direct answers. Checkr vs GoodHire · Checkr vs Sterling · GoodHire vs BackgroundChecks.com

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the background screening page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
GoodHireFirst choices, of fourteen modelsSterling
Direct112 against Sterling
Paraphrase40
Comparative10
Budget-constrained401 against Sterling
Scale-constrained00
Negative015 against Sterling
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, GoodHire and Sterling were named in the same answer thirty-nine times, of the 110 answers naming GoodHire and the 93 naming Sterling. In those answers Sterling took the first choice four times and GoodHire six.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where GoodHire and Sterling stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
GoodHire Sterling first choice named as an alternative argued againstblank: not namedEach cell is one answer, GoodHire on the left and Sterling on the right.

The direct prompt

The plain question, one answer per model, grouped by where GoodHire and Sterling stood in it.

GoodHire first, Sterling not the choice

1 of 14 modelsSterling was named in the answer but not as the choice, or not at all.
Qwen 3.7 FlashGoodHire alternatives: Accurate Background, Checkr, CredCheck, Dun & Bradstreet, Sovren, Verified First

Sterling first, GoodHire an alternative

1 of 14 modelsGoodHire was named in the answer but not as the choice, or not at all.
Grok 4.1 FastSterling alternatives: Checkr, GoodHire, HireRight

Neither was the first choice, one was named

8 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Perplexity SonarCheckr alternatives: Accurate Background, GoodHire, Mitratech AssureHire
Mistral SmallMitratech AssureHire alternatives: Accurate Background, Sterling
DeepSeek V4 FlashAccurate Background alternatives: Certn, Checkr, GoodHire
Llama 4 MaverickMitratech AssureHire alternatives: Accurate Background, BackgroundChecks.com, Certn, GoodHire, HireShield
Kimi K2Checkr alternatives: Accurate Background, Certn, GoodHire, iprospectcheck
GLM 4.7 FlashXCertn, Checkr alternatives: Accurate Background, Cisive, GoodHire
MiniMax M2.5Checkr, HireRight alternatives: Accurate Background, GoodHire, IntelliCorp
Muse Glimmer 30BBchex, Verified First alternatives: Accurate Background, DISA Global Solutions, GoodHire, Mitratech AssureHire, Orange Tree

Neither was named

4 of 14 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5Accurate Background, Checkr alternatives: Mitratech AssureHire
GPT-5.4 miniCheckr alternatives: Atlantic Employee Screening, Certn, Hireology
Gemini 3.5 FlashCheckr alternatives: Accurate Background, Certn, Verified First
GPT-6 LunaCheckr alternatives: Accurate Background, First Advantage

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
GoodHire leads by forty-one points.
GoodHire41%#1 of 8
Sterling0%#7 of 8
The full small business standing →
Mid-marketThe figures above
GoodHire leads by fifteen points.
GoodHire16%#2 of 12
Sterling2%#8 of 12
The full mid-market standing →
Enterprise
The order flips: Sterling leads at enterprise.
Sterling13%#4 of 10
GoodHire0%#10 of 10
The full enterprise standing →

What the models said about GoodHire

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.

“If you want a platform that automates the complex legal disclosures and adverse action forms to protect you from lawsuits: Go with GoodHire ($29.99).” Gemini 3.5 Flash · budget prompt · first choice
“Best Value for Small Businesses: GoodHire offers affordable background checks for small businesses starting at $29.99.” Claude Haiku 4.5 · budget prompt · first choice
“Start with GoodHire for the best mix of price transparency and user experience.” Qwen 3.7 Flash · paraphrase prompt · first choice

What the models said about Sterling

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“Trustpilot reviews highlight disorganization, incompetence, extremely slow turnaround times (weeks/months), poor customer support” GLM 4.7 FlashX · negative prompt · hard negative
“$4.75 million FCRA class action settlement for providing outdated information to employers” DeepSeek V4 Flash · negative prompt · hard negative
“Recently sued in 2024 for allegedly falsely reporting criminal history and arrest warrants” MiniMax M2.5 · negative prompt · hard negative
“Stick with well-established, accredited providers like Sterling, HireRight, GoodHire, or TransUnion SmartMove” Mistral Small · negative prompt · first choice
“Sterling (now part of First Advantage) \u2013 Strongest fit for mid-market B2B.” Grok 4.1 Fast · direct prompt · first choice
“Best for: Large enterprises needing comprehensive health screenings - Limitations: Quote-based pricing” Kimi K2 · comparative prompt · alternative
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.