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360 feedback · September 2026 Edition

Effy AI vs Primalogik

Zero of twelve models named Effy AI first on the direct prompt; zero named Primalogik. Effy AI was named by nine of the twelve models and Primalogik by eleven and Effy AI carries 12 labels and Primalogik 20, so the shares are not directly comparable.

Effy AI

accepted challenger

Named in three categories this edition.

Primalogik

accepted challenger

Named in two categories this edition.

First-choice share12%10%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate8%5%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#2#3A position in a field of 15; printed, not drawn.
Labels1220A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Effy AI reading right to left. Rank and label count are printed, not drawn.Lattice was named alongside these two in eleven of the twelve direct answers. Lattice vs Effy AI · Lattice vs Primalogik

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the 360 feedback page.

By framing

How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
Effy AIFirst choices, of twelve modelsPrimalogik
Direct00
Paraphrase02
Comparative00
Budget-constrained52
Scale-constrained00
Negative001 against Effy AI · 1 against Primalogik
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.

The direct prompt

The plain question, one answer per model, grouped by where Effy AI and Primalogik stood in it.

Neither was the first choice, one was named

1 of 12 modelsThe answer put something else first and named one of the two as an alternative.
Llama 4 MaverickLattice alternatives: Culture Amp, Effy AI, Leapsome

Neither was named

11 of 12 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5Lattice alternatives: Leapsome, PerformYard, SurveySparrow
GPT-5.4 miniCulture Amp alternatives: EchoSpan, Spidergap
Gemini 3.5 FlashLattice alternatives: Culture Amp, Leapsome, Spidergap, Teamflect
Perplexity SonarLattice alternatives: Betterworks, Spidergap
Grok 4.1 FastLattice alternatives: Culture Amp, Leapsome
Mistral SmallBetterworks, Culture Amp alternatives: Lattice, Leapsome
DeepSeek V4 FlashLattice alternatives: Culture Amp, Leapsome, Spidergap
Qwen 3.7 FlashLattice alternatives: Betterworks, Culture Amp, Spidergap
Kimi K2Lattice alternatives: 15Five, Culture Amp, Leapsome, Spidergap
GLM 4.7 FlashXLattice alternatives: EchoSpan, Leapsome, Spidergap
MiniMax M2.5Lattice alternatives: Culture Amp, Leapsome, Spidergap

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Primalogik leads by eleven points.
Primalogik20%#1 of 13
Effy AI9%#5 of 13
The full small business standing →
Mid-marketThe figures above
The order flips: Effy AI leads at mid-market.
Effy AI12%#2 of 15
Primalogik10%#3 of 15
The full mid-market standing →
Enterprise
Level: the same share of first choices.
Effy AI0%#– of 8
Primalogik0%#– of 8
The full enterprise standing →

What the models said about Effy AI

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.

“Per-seat pricing surprises — many tools (Effy AI, Primalogik, PerformYard, 15Five, Lattice) charge for every employee” DeepSeek V4 Flash · negative prompt · soft negative
“Effy AI offers one of the most accessible entry points into 360-degree feedback, with a free plan that includes basic multi-rater review functionality” Claude Haiku 4.5 · budget prompt · first choice
“If you need 360 feedback for your entire company at the lowest cost → Effy AI or Small Improvements” Kimi K2 · budget prompt · first choice

What the models said about Primalogik

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.

“many tools (Effy AI, Primalogik, PerformYard, 15Five, Lattice) charge for every employee” DeepSeek V4 Flash · negative prompt · soft negative
“Primalogik is highly recommended for small to mid-size teams needing structured competency frameworks and easy administration of multi-rater (360) cycles.” Mistral Small · paraphrase prompt · first choice
“The best 360-degree feedback tool for a company with a limited budget is ThriveSparrow, Small Improvements, or Primalogik.” Llama 4 Maverick · budget prompt · first choice
“Primalogik - Best balance of features and price ($3/user/month for dedicated 360 feedback)” MiniMax M2.5 · budget prompt · first choice
Also compared
Lattice vs Effy AILattice vs PrimalogikThe full 360 feedback standing

Comparisons are drawn for the top three products in each category. The output is the models' output; nothing here is a recommendation by the index.