Every category where a model named Enboarder for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Employee onboarding	Onboarding and employee experience	0%	13 of 104	18%	17	accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Enboarder yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Enboarder across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	1	1
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	2	1	0	3
Perplexity Sonar	0	1	0	1
Grok 4.1 Fast	0	1	1	2
Mistral Small	0	1	0	1
DeepSeek V4 Flash	2	0	0	2
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	2	0	0	2
Kimi K2	0	1	0	1
GLM 4.7 FlashX	1	0	1	2
MiniMax M2.5	1	0	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct7 labelsNone

Paraphrase10 labels1

Comparative16 labelsNone

Budget-constrained3 labels1

Scale-constrained5 labelsNone

Negative6 labels1not counted in share

First choiceAlternativeMentionNegative47 labels in all, every segment counted; 2 of the 3 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“If your issue is the *employee experience* itself, look at Sapling or Enboarder” DeepSeek V4 Flash · Employee onboarding · scale prompt · alternative

“Best if you want a dedicated, experience-focused onboarding layer” DeepSeek V4 Flash · Employee onboarding · paraphrase prompt · alternative

“you should look at a dedicated "experience layer" like Enboarder” Gemini 3.5 Flash · Employee onboarding · paraphrase prompt · alternative

“*Enboarder / Enboarder Pro:* Strong on experience and culture.” Qwen 3.7 Flash · Employee onboarding · scale prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Niche ones (e.g., Enboarder for "experience journeys") add fluff without core HR depth.” Grok 4.1 Fast · Employee onboarding · paraphrase prompt · hard negative

“However, it needs an existing HRIS underneath it and doesn't replace an LMS for structured, role-based training.” Claude Haiku 4.5 · Employee onboarding · comparative prompt · soft negative

“Cons: Custom pricing may be higher for smaller teams.” GLM 4.7 FlashX · Employee onboarding · paraphrase prompt · soft negative

Named alongside

The products named in the same answers as Enboarder, over the 47 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Enboarder was named but was not.

ProductSame answerTook the first choice insteadHead to head

Rippling42 of 4714Not in the top three

Workday32 of 4712Not in the top three

BambooHR28 of 477Not in the top three

SAP SuccessFactors18 of 471Not in the top three

Gusto17 of 474Not in the top three

Click Boarding17 of 470Not in the top three

Deel17 of 470Not in the top three

WorkBright16 of 471Not in the top three

HiBob12 of 470Not in the top three

Trainual10 of 470Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Enboarder. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 35 of the 47 answers that named Enboarder and are not a share of its labels.

Domains cited

gartner.com25

bestrecruitingtools.com18

hrcloud.com17

peoplemanagingpeople.com15

forbes.com13

hr.university13

asana.com12

siit.io12

darwinbox.com11

paycor.com11

147 of the 147 domain citations in answers naming Enboarder came from somebody else's page.

Pages cited

gartner.com/reviews/market/onboarding-software25

bestrecruitingtools.com/blog/best-employee-onboarding-software-enterprise-202615

bestrecruitingtools.com/blog/best-onboarding-software-enterprise-202613

hr.university/tools/onboarding-software13

asana.com/resources/best-employee-onboarding-software12

forbes.com/advisor/business/software/best-onboarding-software12

hrcloud.com/blog/best-employee-onboarding-software12

siit.io/blog/best-employee-onboarding-software12

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Enboarder's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Enboarder, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at enboarder.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.