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Goals and OKRs · September 2026 Edition

OKRs Tool vs Profit.co

Zero of twelve models named OKRs Tool first on the direct prompt; zero named Profit.co. OKRs Tool was named by ten of the twelve models and Profit.co by eleven and OKRs Tool carries 16 labels and Profit.co 33, so the shares are not directly comparable.

OKRs Tool

accepted challenger

Named in two categories this edition.

Profit.co

accepted challenger

Named in two categories this edition.

First-choice share9%7%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate6%15%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#6A position in a field of 17; printed, not drawn.
Labels1633A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, OKRs Tool reading right to left. Rank and label count are printed, not drawn.Tability was named alongside these two in eleven of the twelve direct answers. Tability vs OKRs Tool · Tability vs Profit.co · Lattice vs OKRs Tool

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the goals and okrs page.

By framing

How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
OKRs ToolFirst choices, of twelve modelsProfit.co
Direct00
Paraphrase001 against Profit.co
Comparative001 against Profit.co
Budget-constrained431 against Profit.co
Scale-constrained00
Negative001 against OKRs Tool · 2 against Profit.co
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.

Across every category in the September 2026 Edition, OKRs Tool and Profit.co were named in the same answer thirty-four times, of the 73 answers naming OKRs Tool and the 114 naming Profit.co. In those answers Profit.co took the first choice six times and OKRs Tool eight.

Every model, every framing

The seventy-two answers behind the chart above, one cell each: where OKRs Tool and Profit.co stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
OKRs Tool Profit.co first choice named as an alternative argued againstblank: not namedEach cell is one answer, OKRs Tool on the left and Profit.co on the right.

The direct prompt

The plain question, one answer per model, grouped by where OKRs Tool and Profit.co stood in it.

Neither was the first choice, one was named

4 of 12 modelsThe answer put something else first and named one of the two as an alternative.
Gemini 3.5 FlashTability alternatives: 15Five, Lattice, Leapsome, Mooncamp, Perdoo, Profit.co, Synergita, Teamflect
Grok 4.1 FastTability alternatives: Mooncamp, Perdoo, Profit.co
DeepSeek V4 FlashTability alternatives: Mooncamp, Perdoo, Profit.co
Kimi K2Mooncamp, Tability alternatives: Perdoo, Profit.co

Neither was named

8 of 12 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5Mooncamp alternatives: Leapsome, Tability
GPT-5.4 miniPerdoo alternatives: Asana, Lattice, Leapsome, WorkBoard
Perplexity SonarTability alternatives: Lattice, Mooncamp, Perdoo, Quantive
Mistral SmallMooncamp, Tability alternatives: FlowyTeam, Perdoo
Llama 4 MaverickTability alternatives: FlowyTeam, Mooncamp, Perdoo
Qwen 3.7 FlashMooncamp, Tability alternatives: Perdoo, WorkBoard
GLM 4.7 FlashXTability alternatives: Mooncamp, Perdoo
MiniMax M2.5Mooncamp alternatives: Perdoo, Tability

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
OKRs Tool leads by eleven points.
OKRs Tool17%#2 of 13
Profit.co7%#3 of 13
The full small business standing →
Mid-marketThe figures above
OKRs Tool leads by two points.
OKRs Tool9%#4 of 17
Profit.co7%#6 of 17
The full mid-market standing →
Enterprise
The order flips: Profit.co leads at enterprise.
Profit.co14%#3 of 13
OKRs Tool4%#7 of 13
The full enterprise standing →

What the models said about OKRs Tool

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.

“and OKRsTool (lacks security/customization)” DeepSeek V4 Flash · negative prompt · hard negative
“If you want a single recommendation, I'd pick OKRs Tool for the best mix of low cost and dedicated OKR functionality.” Perplexity Sonar · budget prompt · first choice
“OKRs Tool is often cited as the top choice for small businesses and limited budgets” Mistral Small · budget prompt · first choice
“OKRs Tool at $49/month flat is the standout value pick.” Kimi K2 · budget prompt · first choice

What the models said about Profit.co

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“Avoid Profit.co (overwhelming complexity)” DeepSeek V4 Flash · negative prompt · hard negative
“it has a steep learning curve because every key result must first be mapped to a defined KPI system” Gemini 3.5 Flash · comparative prompt · soft negative
“The user interface has a steeper learning curve and can feel complex for beginners.” Gemini 3.5 Flash · budget prompt · soft negative
“Profit.co's free plan stands out as the most comprehensive free option that doesn't sacrifice essential features.” Claude Haiku 4.5 · budget prompt · first choice
“1. Profit.co - *Best overall free plan* - Permanently free plan with unlimited OKRs and unlimited users” GLM 4.7 FlashX · budget prompt · first choice
“my top pick is Profit.co because it offers a permanently free plan with broad OKR functionality” GPT-5.4 mini · budget prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.