Every category where a model named Adway for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Job advertising and distribution	Talent acquisition	3%	9 of 109	0%	9	under 10 labels · led by JobTarget at 21%
Recruitment marketing and career sites	Talent acquisition	0%	42 of 81	0%	2	under 10 labels · led by Teamtailor at 16%

Movement

This is the first edition on this tier, so no move can be computed for Adway yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Adway across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	1	1	0	2
Perplexity Sonar	0	0	1	1
Grok 4.1 Fast	0	1	0	1
Mistral Small	0	0	0	0
DeepSeek V4 Flash	0	1	2	3
Llama 4 Maverick	0	0	0	0
Qwen 3.7 Flash	0	0	1	1
Kimi K2	0	1	1	2
GLM 4.7 FlashX	0	0	0	0
MiniMax M2.5	0	1	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct8 labels4

Paraphrase0 labelsNone

Comparative4 labelsNone

Budget-constrained6 labelsNone

Scale-constrained4 labels1

Negative0 labelsNone

First choiceAlternativeMentionNegative22 labels in all, every segment counted; 5 of the 5 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“lean toward a social-first programmatic platform like Adway” Gemini 3.5 Flash · Job advertising · direct prompt · first choice

“Free to start; pay-as-you-go social campaigns... If social is key, try Adway's free tier.” Grok 4.1 Fast · Job advertising · budget prompt · alternative

“Excellent choices if you want to focus heavily on social media programmatic advertising” Gemini 3.5 Flash · Job advertising · scale prompt · alternative

“RecruitmentAds.com or Adway (free to start) may be better fits” Kimi K2 · Job advertising · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Adway, over the 22 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Adway was named but was not.

ProductSame answerTook the first choice insteadHead to head

Appcast20 of 228Not in the top three

Joveo18 of 222Not in the top three

Recruitics10 of 220Not in the top three

JobTarget7 of 223Not in the top three

Indeed7 of 221Not in the top three

Radancy7 of 221Not in the top three

Talroo7 of 221Not in the top three

DE Amplify6 of 221Not in the top three

LinkedIn4 of 220Not in the top three

ZipRecruiter4 of 220Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Adway. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 18 of the 22 answers that named Adway and are not a share of its labels.

Domains cited

guideflow.com16

g2.com14

joveo.com14

adway.aiYour site13

selectsoftwarereviews.com12

us.fitgap.com9

worldmetrics.org9

jobcopilot.com7

softwarefinder.com6

directemployers.org5

Ninety-two of the 105 domain citations in answers naming Adway came from somebody else's page.

Pages cited

guideflow.com/blog/programmatic-job-advertising-software16

selectsoftwarereviews.com/buyer-guide/programmatic-job-advertising-software12

g2.com/discussions/which-programmatic-job-advertising-platforms-are-the-highest-rated-for-9

us.fitgap.com/search/programmatic-job-advertising-software/small-business9

joveo.com/blog/best-programmatic-job-advertising-platforms8

worldmetrics.org/best/programmatic-job-advertising-software8

jobcopilot.com/programmatic-job-ad-platforms-compared7

adway.ai/insights/top-programmatic-social-media-job-advertising-platforms-for-20256

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Adway's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Adway, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at adway.ai is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.