Every category where a model named Flip for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Frontline employee apps	Onboarding and employee experience	0%	16 of 97	10%	10	accepted challenger
Internal communications and intranet	Onboarding and employee experience	0%	30 of 80	0%	3	under 10 labels · led by Happeo at 16%

Movement

This is the first edition on this tier, so no move can be computed for Flip yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Flip across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	1	0	0	1
Perplexity Sonar	0	0	0	0
Grok 4.1 Fast	0	1	0	1
Mistral Small	0	1	1	2
DeepSeek V4 Flash	0	2	0	2
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	0	0	0	0
Kimi K2	1	1	0	2
GLM 4.7 FlashX	0	1	0	1
MiniMax M2.5	3	0	0	3

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct1 labelNone

Paraphrase0 labelsNone

Comparative15 labelsNone

Budget-constrained2 labels1

Scale-constrained4 labelsNone

Negative4 labelsNone

First choiceAlternativeMentionNegative26 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Leading option for organizations with both desk-based and frontline/deskless employees.” MiniMax M2.5 · Internal communications · comparative prompt · alternative

“Mobile-first communication platform - Designed for deskless workers” MiniMax M2.5 · Frontline employee apps · budget prompt · alternative

“Flip (highly localized security/compliance)” Gemini 3.5 Flash · Frontline employee apps · scale prompt · alternative

“Considerations: Newer player in the market” Kimi K2 · Internal communications · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Some frontline-focused apps (e.g., Flip) may not scale beyond frontline-only use cases” Mistral Small · Frontline employee apps · negative prompt · soft negative

Named alongside

The products named in the same answers as Flip, over the 26 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Flip was named but was not.

ProductSame answerTook the first choice insteadHead to head

Staffbase23 of 261Not in the top three

Connecteam18 of 266Not in the top three

Blink18 of 260Not in the top three

MangoApps16 of 263Not in the top three

Beekeeper15 of 261Not in the top three

WorkJam14 of 264Not in the top three

Firstup11 of 260Not in the top three

YOOBIC10 of 261Not in the top three

Workvivo10 of 260Not in the top three

Speakap9 of 260Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Flip. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 23 of the 26 answers that named Flip and are not a share of its labels.

Domains cited

mangoapps.com21

getflip.com12

guideflow.com12

staffbase.com11

changeengine.com9

getzelos.com8

joinblink.com7

redeapp.com7

crewcheck.io5

simpplr.com5

Ninety-seven of the ninety-seven domain citations in answers naming Flip came from somebody else's page.

Pages cited

guideflow.com/blog/frontline-worker-software11

mangoapps.com/articles/best-frontline-communication-software11

mangoapps.com/articles/frontline-communication-platforms-guide11

staffbase.com/blog/frontline-communication-tools10

changeengine.com/articles/frontline-communication-tools9

getzelos.com/best-frontline-employee-apps8

mangoapps.com/articles/best-employee-app-software7

redeapp.com/blog/best-employee-communication-apps-frontline-workers7

Pages are listed as the models cited them.

Names read as Flip

What the judge wrote, as written, with how often. The vendor table decides that these count as Flip; a claim can dispute any of them.

Flip (formerly Known) 1

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Flip's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Flip, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at flippingbook.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.