Every category where a model named Bullhorn for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Recruiting CRM and sourcing	Talent acquisition	0%	55 of 88	38%	8	under 10 labels · led by Lever at 20%
Applicant tracking systems	Talent acquisition	0%	44 of 50	57%	7	under 10 labels · led by Greenhouse at 47%
Recruitment marketing and career sites	Talent acquisition	0%	22 of 81	0%	7	under 10 labels · led by Teamtailor at 16%
Contingent workforce management	Workforce planning and analytics	0%	64 of 97	100%	1	under 10 labels · led by SimpleVMS at 35%

Movement

This is the first edition on this tier, so no move can be computed for Bullhorn yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Bullhorn across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	1	1	0	2
GPT-5.4 mini	1	0	0	1
Gemini 3.5 Flash	0	0	2	2
Perplexity Sonar	2	0	0	2
Grok 4.1 Fast	1	0	2	3
Mistral Small	1	0	0	1
DeepSeek V4 Flash	0	0	2	2
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	4	0	0	4
Kimi K2	0	0	0	0
GLM 4.7 FlashX	1	1	2	4
MiniMax M2.5	0	1	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct9 labels2

Paraphrase16 labelsNone

Comparative16 labelsNone

Budget-constrained2 labels1

Scale-constrained6 labels1

Negative19 labelsNone

First choiceAlternativeMentionNegative68 labels in all, every segment counted; 4 of the 4 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“You should look at Bullhorn, which is the industry standard for third-party staffing and recruiting agencies.” Qwen 3.7 Flash · Recruiting CRM · paraphrase prompt · alternative

“Stick to G2/Capterra leaders like Teamtailor (4.6/5), Bullhorn, or Joveo for proven track records” Grok 4.1 Fast · Recruitment marketing · negative prompt · alternative

“best if you are staffing-heavy, especially temp/contract, and need deeper back-office features” Perplexity Sonar · Recruiting CRM · paraphrase prompt · alternative

“Best for recruiting-specific workflows and candidate management: Bullhorn” GPT-5.4 mini · Recruiting CRM · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Guard against the recruiting-agency products. Tools like Recruit CRM, Bullhorn, and Tracker” DeepSeek V4 Flash · Recruiting CRM · paraphrase prompt · hard negative

“pattern of pricing bait-and-switches and poor after-hours support makes it a risk” DeepSeek V4 Flash · Applicant tracking syste · negative prompt · hard negative

“Why avoid it: Performance issues and unreliable search functionality” GLM 4.7 FlashX · Applicant tracking syste · negative prompt · hard negative

“Avoid CRMs like Bullhorn, Vincere, or Recruit CRM for this use case.” Gemini 3.5 Flash · Recruiting CRM · paraphrase prompt · hard negative

Named alongside

The products named in the same answers as Bullhorn, over the 68 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Bullhorn was named but was not.

ProductSame answerTook the first choice insteadHead to head

Greenhouse44 of 686Not in the top three

Phenom28 of 688Not in the top three

Beamery26 of 685Not in the top three

Joveo22 of 683Not in the top three

Lever20 of 683Not in the top three

iCIMS20 of 680Not in the top three

Workday Recruiting17 of 680Not in the top three

SmartRecruiters16 of 681Not in the top three

Avature16 of 680Not in the top three

Workable14 of 681Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Bullhorn. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 62 of the 68 answers that named Bullhorn and are not a share of its labels.

Domains cited

selectsoftwarereviews.com37

g2.com36

learn.g2.com35

joveo.com23

bestrecruitingtools.com19

reddit.com14

builtin.com13

metaview.ai13

capterra.com12

linkedin.com12

214 of the 214 domain citations in answers naming Bullhorn came from somebody else's page.

Pages cited

learn.g2.com/best-recruitment-marketing-platforms22

joveo.com/blog/top-recruitment-marketing-platforms21

learn.g2.com/best-recruitment-marketing-platform-for-enterprises21

selectsoftwarereviews.com/buyer-guide/recruitment-marketing-software21

bestrecruitingtools.com/blog/best-recruitment-marketing-software-enterprise-202614

g2.com/categories/recruitment-marketing14

g2.com/discussions/what-is-the-top-rated-recruitment-marketing-platform-for-enterprises13

builtin.com/articles/best-recruitment-marketing-tools-enterprise11

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Bullhorn's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Bullhorn, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at bullhorn.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.