Every category where a model named Microsoft Visio for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Org charts and org design	Workforce planning and analytics	0%	80 of 81	58%	26	criticized challenger

Movement

This is the first edition on this tier, so no move can be computed for Microsoft Visio yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Microsoft Visio across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0	1	1
GPT-5.4 mini	1	0	0	1	2
Gemini 3.5 Flash	0	0	1	2	3
Perplexity Sonar	0	1	0	1	2
Grok 4.1 Fast	0	0	1	2	3
Mistral Small	1	0	0	1	2
DeepSeek V4 Flash	0	1	0	1	2
Llama 4 Maverick	0	0	0	0	0
Qwen 3.7 Flash	0	0	0	2	2
Kimi K2	0	1	1	1	3
GLM 4.7 FlashX	0	1	0	2	3
MiniMax M2.5	0	2	0	1	3

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct12 labelsNone

Paraphrase8 labelsNone

Comparative23 labels2not counted in share

Budget-constrained10 labels2

Scale-constrained5 labelsNone

Negative29 labelsNone

First choiceAlternativeMentionNegative87 labels in all, every segment counted; 2 of the 4 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Microsoft Visio – Best overall for comprehensive diagramming and org chart creation.” Mistral Small · Org charts · comparative prompt · first choice

“Need polished enterprise diagrams and you use Microsoft 365? → Visio” GPT-5.4 mini · Org charts · comparative prompt · first choice

“Already use Microsoft 365 heavily and need occasional charts | Visio or Lucidchart” Kimi K2 · Org charts · direct prompt · alternative

“I’m already deep in Microsoft 365 | Microsoft Visio (via Office 365)” MiniMax M2.5 · Org charts · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Tools like Microsoft Visio, Lucidchart, SmartDraw, and Miro are excellent for design, but they are dangerous for official organizational documentation.” GLM 4.7 FlashX · Org charts · negative prompt · hard negative

“Manual/static tools like PowerPoint, Excel, or Visio: Widely criticized for becoming outdated quickly” Grok 4.1 Fast · Org charts · negative prompt · hard negative

“a static diagramming tool (like Visio or Lucidchart) will become a maintenance nightmare... *Avoid.*” GLM 4.7 FlashX · Org charts · scale prompt · hard negative

“trying to maintain an org chart in PowerPoint, Visio, or Lucidchart is a losing battle” Gemini 3.5 Flash · Org charts · scale prompt · hard negative

Named alongside

The products named in the same answers as Microsoft Visio, over the 87 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Microsoft Visio was named but was not.

ProductSame answerTook the first choice insteadHead to head

Lucidchart75 of 879Not in the top three

ChartHop50 of 8711Not in the top three

OrgChart43 of 8714Not in the top three

Pingboard41 of 871Not in the top three

Organimi40 of 879Not in the top three

Miro35 of 870Not in the top three

SmartDraw30 of 870Not in the top three

OneDirectory23 of 877Not in the top three

Creately23 of 871Not in the top three

Microsoft PowerPoint23 of 870Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Microsoft Visio. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 73 of the 87 answers that named Microsoft Visio and are not a share of its labels.

Domains cited

gartner.com52

theorgchart.com49

orgchartstudio.com38

learn.g2.com36

forbes.com31

peoplemanagingpeople.com31

onedirectory.com28

peerdom.com28

g2.com26

wifitalents.com25

344 of the 344 domain citations in answers naming Microsoft Visio came from somebody else's page.

Pages cited

gartner.com/reviews/market/org-chart-software51

learn.g2.com/best-org-chart-software36

forbes.com/advisor/business/software/best-org-chart-software31

orgchartstudio.com/blog/org-chart-software-comparison30

theorgchart.com/resources/best-org-chart-software30

peerdom.com/blog/best-org-chart-software28

peoplemanagingpeople.com/tools/best-org-chart-tools28

onedirectory.com/blog/best-org-chart-software27

Pages are listed as the models cited them.

Names read as Microsoft Visio

What the judge wrote, as written, with how often. The vendor table decides that these count as Microsoft Visio; a claim can dispute any of them.

Visio 9

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Microsoft Visio's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Microsoft Visio, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at microsoft.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.