12 categories · RankedNotion
85Judge labels
5First choices
10Negative labels
11 of 12Models named it
12Categories
September 2026 Edition. Every number here is derived from the raw labels under vendor table vv2026-09.1, every buyer segment counted.
Best standing
5% in Internal communications for small business buyers
Rank 23 of 54 in the mid-market standing
0 of 12 models made it the first choice on the direct prompt; 29% of its 7 labels there were negative.
By buyer segmentRead the same way at every buyer size.
Small business17 of 49
0%5 labels
under the label threshold
Mid-market23 of 54
0%7 labels
under the label threshold
Enterprise45 of 53
0%1 label
under the label threshold
In goals and okrs · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Notion for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant |
|---|---|---|---|---|---|---|
| Goals and OKRs | Performance and talent management | 0% | 23 of 54 | 29% | 7 | under 10 labels · led by Tability at 29% |
| Internal communications and intranet | Onboarding and employee experience | 0% | 27 of 80 | 0% | 4 | under 10 labels · led by Happeo at 16% |
| Employee onboarding | Onboarding and employee experience | 0% | 25 of 104 | 0% | 3 | under 10 labels · led by BambooHR at 29% |
| HR compliance and policy management | Core HR and payroll | 0% | 46 of 84 | 33% | 3 | under 10 labels · led by Rippling at 16% |
| Performance management | Performance and talent management | 0% | 26 of 60 | 0% | 3 | under 10 labels · led by Lattice at 41% |
| Applicant tracking systems | Talent acquisition | 0% | 33 of 50 | 0% | 1 | under 10 labels · led by Greenhouse at 47% |
| Course authoring tools | Learning and development | 0% | 74 of 86 | 100% | 1 | under 10 labels · led by Articulate 360 at 22% |
| Frontline employee apps | Onboarding and employee experience | 0% | 81 of 97 | 100% | 1 | under 10 labels · led by Connecteam at 56% |
| Internal talent marketplace | Performance and talent management | 0% | 58 of 129 | 0% | 1 | under 10 labels · led by Fuel50 at 26% |
| Org charts and org design | Workforce planning and analytics | 0% | 34 of 81 | 0% | 1 | under 10 labels · led by ChartHop at 27% |
| Succession planning | Performance and talent management | 0% | 56 of 99 | 0% | 1 | under 10 labels · led by Lattice at 31% |
| Workforce scheduling | Core HR and payroll | 0% | 81 of 94 | 100% | 1 | under 10 labels · led by Deputy at 26% |
Movement
This is the first edition on this tier, so no move can be computed for Notion yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.
By model
How each model treated Notion across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 2 | 0 | 3 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 1 | 0 | 0 | 1 |
| Mistral Small | 0 | 2 | 1 | 0 | 3 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 1 | 2 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 4 | 2 | 3 | 9 |
| Kimi K2 | 0 | 1 | 1 | 1 | 3 |
| GLM 4.7 FlashX | 0 | 1 | 1 | 1 | 3 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct5 labels1
Paraphrase10 labelsNone
Comparative17 labels2not counted in share
Budget-constrained29 labels2
Scale-constrained12 labels2
Negative12 labelsNone
First choiceAlternativeMentionNegative85 labels in all, every segment counted; 5 of the 7 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Best for Documentation-Centric Onboarding: Notion ... Limitation: It requires you to set up the automation logic manually” Qwen 3.7 Flash · Employee onboarding · budget prompt · alternative
“try building a simple internal portal in Notion, Jira, or Monday.com” Qwen 3.7 Flash · Internal talent marketpl · budget prompt · alternative
“The Knowledge Hub (SOPs & Documentation): Notion or Confluence” Gemini 3.5 Flash · Internal communications · paraphrase prompt · alternative
“Best for "Low Budget / DIY" (Near Zero Cost): Notion or Airtable” Qwen 3.7 Flash · Succession planning · budget prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Notion – Shares the most personal data with third parties” GLM 4.7 FlashX · Frontline employee apps · negative prompt · hard negative
“these tools often lack "version history" robustness or formal export capabilities required for legal records” Qwen 3.7 Flash · Course authoring tools · negative prompt · soft negative
“Not an official OKR tool but widely used due to its customizable templates. Requires more manual effort” Qwen 3.7 Flash · Goals and OKRs · comparative prompt · soft negative
“their OKR features are usually less rigorous than dedicated platforms” DeepSeek V4 Flash · Goals and OKRs · comparative prompt · soft negative
Named alongside
The products named in the same answers as Notion, over the 85 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Notion was named but was not.
ProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Notion. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 45 of the 85 answers that named Notion and are not a share of its labels.
Domains cited
peoplemanagingpeople.com17
firsthr.app16
guideflow.com14
learn.g2.com11
g2.com9
gartner.com9
simpplr.com9
forbes.com8
mooncamp.com8
okrstool.com8
109 of the 109 domain citations in answers naming Notion came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Names read as Notion
What the judge wrote, as written, with how often. The vendor table decides that these count as Notion; a claim can dispute any of them.
Google Sheets/Notion templates 1Notion's performance templates 1
Is this your product?
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Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Notion's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Notion, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at notion.com is approved on the spot, any other address is reviewed by hand.
Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.