Every category where a model named Homebase for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Workforce planning	Workforce planning and analytics	17%	2 of 89	0%	11	accepted challenger
Workforce scheduling	Core HR and payroll	15%	2 of 94	12%	25	accepted challenger
Workforce management suites	Core HR and payroll	15%	3 of 95	12%	17	accepted challenger
Time and attendance	Core HR and payroll	10%	4 of 90	6%	18	accepted challenger
HR compliance and policy management	Core HR and payroll	8%	6 of 84	0%	11	accepted challenger
Employee onboarding	Onboarding and employee experience	2%	7 of 104	14%	7	under 10 labels · led by BambooHR at 29%
Leave and absence management	Core HR and payroll	2%	11 of 89	0%	6	under 10 labels · led by BambooHR at 28%
Frontline employee apps	Onboarding and employee experience	0%	13 of 97	0%	11	accepted challenger
HRIS and HCM platforms	Core HR and payroll	0%	13 of 46	0%	3	under 10 labels · led by Rippling at 22%
Applicant tracking systems	Talent acquisition	0%	18 of 50	0%	2	under 10 labels · led by Greenhouse at 47%
HR help desk and case management	Onboarding and employee experience	0%	71 of 93	0%	1	under 10 labels · led by Zoho Desk at 26%

Movement

This is the first edition on this tier, so no move can be computed for Homebase yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Homebase across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	2	1	3	0	6
GPT-5.4 mini	2	2	1	2	7
Gemini 3.5 Flash	1	8	0	0	9
Perplexity Sonar	4	0	2	1	7
Grok 4.1 Fast	3	6	3	1	13
Mistral Small	5	1	2	0	8
DeepSeek V4 Flash	3	9	2	1	15
Llama 4 Maverick	2	3	4	0	9
Qwen 3.7 Flash	2	3	0	1	6
Kimi K2	5	3	4	1	13
GLM 4.7 FlashX	2	7	5	0	14
MiniMax M2.5	4	1	0	0	5

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct44 labels10

Paraphrase42 labels11

Comparative84 labels22not counted in share

Budget-constrained140 labels61

Scale-constrained22 labels1

Negative38 labels13not counted in share

First choiceAlternativeMentionNegative370 labels in all, every segment counted; 83 of the 118 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Recommendation: Start with Homebase if you have one location and want time tracking included for free—it's the most balanced for limited budgets” Grok 4.1 Fast · Workforce scheduling · budget prompt · first choice

“Homebase offers an affordable workforce management solution for small businesses ... with a free plan making it especially attractive” Claude Haiku 4.5 · Workforce management sui · budget prompt · first choice

“When I Work or Homebase are excellent starting points due to their balance of features, ease of use, and affordability” Mistral Small · Workforce scheduling · paraphrase prompt · first choice

“The best workforce planning software for a company with a limited budget is Homebase, which is free for up to 10 employees.” Llama 4 Maverick · Workforce planning · budget prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Limitation: Free version lacks real-time attendance monitoring and time-off tracking” Kimi K2 · Time and attendance · budget prompt · soft negative

“can be easier, but they're often more SMB-oriented than mid-market suites” GPT-5.4 mini · Workforce management sui · paraphrase prompt · soft negative

“Sling or Homebase (note: these cap out quickly at mid-scale)” Qwen 3.7 Flash · Workforce scheduling · paraphrase prompt · soft negative

“they are better suited to hourly teams or simpler workflows” Perplexity Sonar · Employee onboarding · budget prompt · soft negative

Named alongside

The products named in the same answers as Homebase, over the 370 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Homebase was named but was not.

ProductSame answerTook the first choice insteadHead to head

Connecteam208 of 37057Not in the top three

When I Work164 of 37015Not in the top three

Deputy144 of 37021Compare →

BambooHR85 of 37010Not in the top three

Sling76 of 3708Compare →

Rippling73 of 37010Compare →

Gusto70 of 37018Not in the top three

Zoho People65 of 37015Not in the top three

7shifts56 of 3700Not in the top three

Clockify42 of 3707Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Homebase. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 328 of the 370 answers that named Homebase and are not a share of its labels.

Domains cited

peoplemanagingpeople.com193

joinhomebase.com156

forbes.com139

guideflow.com118

connecteam.com104

fitsmallbusiness.com87

g2.com84

selectsoftwarereviews.com81

learn.g2.com79

firsthr.app76

1,117 of the 1,117 domain citations in answers naming Homebase came from somebody else's page.

Pages cited

peoplemanagingpeople.com/tools/best-workforce-management-software54

guideflow.com/blog/workforce-management-software49

zapier.com/blog/best-employee-scheduling-software44

forbes.com/advisor/business/software/best-time-attendance-software38

thrivea.com/blog/best-workforce-planning-tools-for-small-businesses38

techrepublic.com/article/best-time-and-attendance-software37

joinhomebase.com/blog/workforce-planning-tools35

forbes.com/advisor/business/software/best-employee-scheduling-software34

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Homebase's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Homebase, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at homebase.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.