HR AI Index
September 2026 Edition · The permanent record of this edition. The unqualified address always carries the latest edition.
Index Performance and talent management 360 feedback › Enterprise September 2026 Edition

360 feedback for enterprise buyers

Asked as “360-degree feedback tool”, and as “multi-rater feedback software”, on behalf of an enterprise B2B company. 49 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
Standing
Contested
33% of first choices, contested.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

01The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for an enterprise B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
01Culture Amp33%8%59endorsed leader
02Betterworks31%7%46endorsed leader
03Lattice6%12%49accepted challenger
04Qualtrics4%21%24accepted challenger
05Spidergap4%33%33criticized challenger
06EchoSpan2%36%14criticized challenger
Show the two products at 0%, ordered by negative rate
0815Five0%25%16criticized challenger
07Leapsome0%12%17accepted challenger
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its vendor page.

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
01
02
03
04
05
06
07
08
Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative50%
Key
01Culture Amp33%
02Betterworks31%
03Lattice6%
04Qualtrics4%
05Spidergap4%
06EchoSpan2%
07Leapsome0%
0815Five0%

02What they warned about

Four of twelve models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Gemini 3.5 Flash, Mistral Small, Llama 4 Maverick, Kimi K2, GLM 4.7 FlashX and MiniMax M2.5 changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
SurveyMonkey
100%
9 of 9 labels negative · 9 of 12 models · 9 hard negative
“Tools like **SurveyMonkey, Qualaroo, and easy-feedback-style platforms** were built for one-off surveys, not enterprise 360 programs. For a large organization these are red flags” DeepSeek V4 Flash, negative prompt
Spidergap
33%
11 of 33 labels negative · 8 of 12 models · 7 hard negative
“Spidergap, while praised for its ease of use and affordability, is frequently cited in technical reviews as having "None" under "Integration Depth"... flagged concerns regarding confidentiality” Qwen 3.7 Flash, negative prompt
Culture Amp
8%
5 of 59 labels negative · 5 of 12 models
“Major HR suites (like certain implementations of Culture Amp or Lattice) if your primary goal is a standalone 360 process and you lack the implementation budget.” GLM 4.7 FlashX, negative prompt
Lattice
12%
6 of 49 labels negative · 5 of 12 models
“Traditional SaaS tools like Lattice or Culture Amp charge you for all 5,000 "seats" every single month, costing hundreds of thousands of dollars for software that sits dormant” Gemini 3.5 Flash, budget prompt

03What they cite

Citations exist only for the models that return a source list: twelve of the twelve in this edition, and all six flagship models on the expanded tier.

Sites the answers cite

66 of 72 answers in this category came back with a source list, from 12 of 12 models: citations where the model returns them, or the search results it consulted. 5 of those lists are Google grounding redirects that name no site and are left out of the counts. 877 links across 196 sites, every framing counted. Ranked by the number of answers carrying the site or page.

vendor site · Betterworks48 answers · 58 citations · 10 models
vendor site · FeedbackPulse47 answers · 76 citations · 10 models
vendor site · Workhuman42 answers · 47 citations · 10 models
38 answers · 38 citations · 10 models
vendor site · Guideflow27 answers · 29 citations · 9 models
vendor site · Teamflect24 answers · 26 citations · 8 models
vendor site · Engagedly19 answers · 21 citations · 6 models
vendor site · People Managing People18 answers · 18 citations · 9 models
vendor site · Sprad15 answers · 20 citations · 8 models
vendor site · Worxmate14 answers · 14 citations · 7 models
13 answers · 34 citations · 5 models
12 answers · 13 citations · 6 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

04How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ModelDirect“What is the best 360-degree feedback tool for an enterprise B2B company?”Paraphrase“Which multi-rater feedback software would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade 360 feedback tools and how do they differ?”Budget-constrained“What is the best 360-degree feedback tool for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating a 360-degree feedback tool. What should we look at?”Negative“Which 360 feedback tools should a large enterprise avoid or be cautious about?”
Claude Haiku 4.5Culture Amp
Two alternativesLattice, Workhuman
BetterworksChanged
Three alternativesCulture Amp, Leapsome, Qualtrics
Culture Amp
Four alternativesBetterworks, Lattice, Qualtrics, Workhuman
Culture Amp, PerformYardagainst: Qualtrics, Spidergapno first choiceagainst: 15Five, ClearCompany, Primalogik, SurveyMonkey, ThriveSparrow
GPT-5.4 miniCulture Amp
Two alternativesLeapsome, Qualtrics EmployeeXM
Culture Amp, LatticeChanged
One alternativeWorkleap
Culture Amp, Qualtrics 360 Development
Three alternativesClearCompany, Lattice, PerformYard
360 Unlimited Feedbackno first choicenothing named
Gemini 3.5 FlashBetterworks
Five alternativesCulture Amp, Lattice, Leapsome, Qualtrics 360 Development, Spidergap
against: Workday
Qualtrics 360 DevelopmentChanged
Three alternativesBetterworks, Culture Amp, Lattice
Betterworks
Four alternativesCulture Amp, Lattice, Questback, Spidergap
against: Qualtrics EmployeeXM
EchoSpan
Two alternativesExplorance Blue, Spidergap
against: Culture Amp, Lattice
no first choiceagainst: Google Forms, Microsoft Forms, SAP SuccessFactors, SurveyMonkey, Typeform
Perplexity SonarBetterworks
Three alternativesCulture Amp, Lattice, Spidergap
BetterworksHeld
Four alternativesCulture Amp, EchoSpan, Engagedly, Lattice
Culture Amp, Qualtrics
Four alternativesBetterworks, EchoSpan, Lattice, Workday Peakon Employee Voice
Workhuman
One alternativeBetterworks
against: Culture Amp, Workday
no first choiceagainst: Spidergap, SurveyMonkey, Trakstar
Grok 4.1 FastCulture Amp
Three alternativesBetterworks, Lattice, Qualtrics EmployeeXM
Culture AmpHeld
Three alternativesBetterworks, Lattice, Qualtrics 360 Development
against: Primalogik, Spidergap
Culture Amp
Four alternativesBetterworks, Lattice, Leapsome, Qualtrics EmployeeXM
against: 15Five, Workhuman
FeedbackPulse
Three alternatives15Five, Culture Amp, Lattice
against: Betterworks, EchoSpan, Leapsome, Qualtrics EmployeeXM, Spidergap
no first choiceagainst: 15Five, CustomInsight, EchoSpan, PerformYard, Pointerpro, Qualtrics, Spidergap, SurveyMonkey, Teamflect
Mistral SmallBetterworks
Two alternativesCulture Amp, Workhuman
Betterworks, Culture AmpChanged
Two alternativesMedallia, Zonka Feedback
Betterworks
Four alternativesCulture Amp, Lattice, Qualtrics EmployeeXM, Spidergap
FeedbackPulse
Three alternativesCulture Amp, Lattice, Leapsome
no first choiceagainst: EchoSpan, Qualtrics, Spidergap, SurveyMonkey, ThriveSparrow
DeepSeek V4 FlashBetterworks, Culture Amp
Five alternativesEchoSpan, Lattice, Leapsome, Qualtrics, Spidergap
Betterworks, Culture AmpHeld
Two alternativesQualtrics, SAP SuccessFactors
against: Lattice
no first choice
Eight alternatives15Five, Betterworks, Culture Amp, EchoSpan, Lattice, Leapsome, Qualtrics 360 Development, Spidergap
Culture Amp, Qualtrics
Two alternativesBetterworks, Spidergap
against: Lattice, Leapsome
Betterworks, Culture Amp, Lattice, Qualtrics
Two alternativesEchoSpan, Spidergap
against: FeedbackPulse, Qualaroo, Qualtrics EmployeeXM, SurveyMonkey, Teamflect
Llama 4 MaverickBetterworks
One alternativeCulture Amp
CentranumChanged
Four alternativesCulture Amp, Lattice, Leapsome, Spidergap
no first choiceFeedbackPulse
Two alternativesBetterworks, Workhuman
Betterworks
Two alternativesCentranum, Sogolytics
against: Betterworks, Lattice, Qualtrics, Spidergap
Qwen 3.7 FlashCulture Amp
Three alternativesBetterworks, Lattice, Small Improvements
Culture AmpHeld
Three alternatives15Five, Flourish, Lattice
Culture Amp
Four alternativesBetterworks, Lattice, Qualtrics, Spidergap
360Factor
Three alternativesCulture Amp, Lattice, Qualtrics XM
no first choiceagainst: Culture Amp, Spidergap
Kimi K2Betterworks
Two alternativesCulture Amp, Lattice
Culture AmpChanged
Three alternativesBetterworks, Lattice, Qualtrics
against: EchoSpan, Spidergap
Betterworks
Four alternativesCulture Amp, Lattice, Leapsome, Qualtrics
against: 15Five
Spidergap
Two alternativesCulture Amp, Qualtrics
no first choice
Two alternativesCulture Amp, Workday
against: Betterworks, Centranum, Qualtrics 360 Development, SAP SuccessFactors
against: Culture Amp, EchoSpan, Google Forms, Keka, Lattice, Qualtrics, Spidergap, SurveyMonkey, ThriveSparrow
GLM 4.7 FlashXBetterworks
Three alternativesCulture Amp, EchoSpan, Spidergap
Qualtrics EmployeeXMChanged
Four alternativesBetterworks, Culture Amp, Lattice, Spidergap
Betterworks
Four alternativesCulture Amp, Lattice, Leapsome, Qualtrics EmployeeXM
Culture Amp, Lattice
Three alternativesEffy AI, Engagedly, Spidergap
no first choiceagainst: Culture Amp, Google Forms, Lattice, SurveyMonkey
MiniMax M2.5Betterworks, Culture Amp
Two alternativesLattice, Qualtrics
BetterworksChanged
Two alternativesEngagedly, Teamspective
no first choiceSpidergap
Four alternativesBetterworks, Culture Amp, Lattice, Qualtrics
no first choice
Four alternativesBetterworks, Centranum, Culture Amp, Workhuman
against: Spidergap, SurveyMonkey
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

05The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Seventy-two rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 19:17yes98 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 21:38yes36 s
Direct recommendationGemini 3.5 Flashgemini-3.5-flash2026-09-17 19:01yes2325 s
Direct recommendationPerplexity Sonarsonar2026-09-17 18:15yes207 s
Direct recommendationGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 21:34yes3622 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-09-17 20:00yes54 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 20:02yes813 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 20:24yes52 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 18:54yes523 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-09-17 20:52yes1528 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 21:42yes1077 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 19:17yes620 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 19:45yes1510 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 19:36yes38 s
ParaphraseGemini 3.5 Flashgemini-3.5-flash2026-09-17 20:02yes1325 s
ParaphrasePerplexity Sonarsonar2026-09-17 21:36yes206 s
ParaphraseGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 21:00yes2416 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-09-17 21:38yes1513 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 19:49yes2329 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 18:35yes53 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 18:12no029 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-09-17 20:56yes1043 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 18:38yes1054 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 21:05yes526 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 19:03yes910 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 20:27yes89 s
ComparativeGemini 3.5 Flashgemini-3.5-flash2026-09-17 18:19yes2225 s
ComparativePerplexity Sonarsonar2026-09-17 19:03yes2010 s
ComparativeGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 20:13yes1815 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-09-17 18:41yes910 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 20:42yes2324 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 21:10yes53 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 18:34yes925 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-09-17 19:39yes1936 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 21:20yes2353 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 18:33yes2337 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 19:58yes159 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 19:26yes35 s
Budget constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-17 19:42yes1928 s
Budget constrainedPerplexity Sonarsonar2026-09-17 21:12yes206 s
Budget constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 20:35yes3721 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-09-17 20:46yes55 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 18:07yes2227 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 21:38yes52 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 18:35no029 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-17 21:45yes2530 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 21:23yes2688 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 20:03yes1557 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 20:04yes1713 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 20:33no08 s
Scale constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-17 19:30no016 s
Scale constrainedPerplexity Sonarsonar2026-09-17 21:17yes208 s
Scale constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 20:09yes1313 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-09-17 21:36no07 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 20:37yes2130 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 19:32yes54 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 21:18no026 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-17 17:55yes1944 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 20:51yes1050 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 21:35yes525 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 19:45yes1710 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 21:44yes38 s
Negative framingGemini 3.5 Flashgemini-3.5-flash2026-09-17 20:11yes1229 s
Negative framingPerplexity Sonarsonar2026-09-17 19:42yes206 s
Negative framingGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 18:34yes2115 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-09-17 21:09yes139 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 20:37yes2525 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 19:22yes53 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 18:20yes1451 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-09-17 21:13yes2037 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 21:47yes26114 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 19:53yes1238 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

Category-scoped readings
Deel read as Deel HR
Effy read as Effy AI
Qualtrics 360 read as Qualtrics 360 Development
Workday Peakon read as Workday Peakon Employee Voice
Unresolved, counted raw
360 Unlimited Feedback
360Factor (by Givens)
360Feedbacks
Explorance Blue
Flourish
PeopleManagingPeople
Discontinued, still offered
No shut-down product was recommended here.
← Recognition and rewardsGoals and OKRs →