HR AI Index
September 2026 Edition · The permanent record of this edition. The unqualified address always carries the latest edition.
Index Onboarding and employee experience Employee engagement surv › Enterprise September 2026 Edition

Employee engagement surveys for enterprise buyers

Asked as “employee engagement survey platform”, and as “employee pulse survey tool”, on behalf of an enterprise B2B company. 43 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
Standing
Contested
30% of first choices, contested.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

01The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for an enterprise B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
01Culture Amp30%12%41endorsed leader
02Qualtrics EmployeeXM23%21%38accepted challenger
03Workday Peakon Employee Voice21%11%36accepted challenger
04CultureMonkey7%0%21accepted challenger
05Microsoft Viva Glint5%14%22accepted challenger
06Lattice2%12%17accepted challenger
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its vendor page.

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
01
02
03
04
05
06
Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative50%
Key
01Culture Amp30%
02Qualtrics EmployeeXM23%
03Workday Peakon Employee Voice21%
04CultureMonkey7%
05Microsoft Viva Glint5%
06Lattice2%

02What they warned about

Four of twelve models held their first choice under the paraphrase. Claude Haiku 4.5, Perplexity Sonar, Grok 4.1 Fast, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, GLM 4.7 FlashX and MiniMax M2.5 changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Qualtrics EmployeeXM
21%
8 of 38 labels negative · 6 of 12 models · 3 hard negative
“The Trap to Avoid: Qualtrics EX ... it is generally not recommended if your primary goal is predictable, simplified TCO.” Gemini 3.5 Flash, budget prompt
Culture Amp
12%
5 of 41 labels negative · 5 of 12 models · 1 hard negative
“Why You Should Avoid "Enterprise Giants" (e.g., Qualtrics, Culture Amp)” GLM 4.7 FlashX, budget prompt
Workday Peakon Employee Voice
11%
4 of 36 labels negative · 4 of 12 models
“Tools like **Workday Peakon** are excellent, but they often require a Workday HCM commitment... This isn't a "avoid" but a "evaluate carefully."” DeepSeek V4 Flash, negative prompt
Discord
100%
3 of 3 labels negative · 3 of 12 models · 2 hard negative
“High-Risk Categories to Avoid or Scrutinize... Consumer-Grade or Small-Business Tools (e.g., Basic Discord, Skool, or Free-Tier Community Platforms)” Grok 4.1 Fast, negative prompt

03What they cite

Citations exist only for the models that return a source list: twelve of the twelve in this edition, and all six flagship models on the expanded tier.

Sites the answers cite

65 of 72 answers in this category came back with a source list, from 12 of 12 models: citations where the model returns them, or the search results it consulted. 5 of those lists are Google grounding redirects that name no site and are left out of the counts. 928 links across 284 sites, every framing counted. Ranked by the number of answers carrying the site or page.

vendor site · CultureMonkey34 answers · 63 citations · 10 models
vendor site · FeedbackPulse28 answers · 35 citations · 10 models
19 answers · 21 citations · 10 models
vendor site · Select Software Reviews16 answers · 18 citations · 8 models
vendor site · Happily.ai16 answers · 17 citations · 9 models
16 answers · 16 citations · 10 models
vendor site · Vantage Circle15 answers · 15 citations · 6 models
vendor site · ThriveSparrow14 answers · 17 citations · 7 models
vendor site · Engagedly14 answers · 14 citations · 8 models
12 answers · 17 citations · 7 models
vendor site · Workhuman12 answers · 12 citations · 5 models
vendor site · Assessmentcloud11 answers · 21 citations · 7 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

04How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ModelDirect“What is the best employee engagement survey platform for an enterprise B2B company?”Paraphrase“Which employee pulse survey tool would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade engagement platforms and how do they differ?”Budget-constrained“What is the best employee engagement survey platform for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating an employee engagement survey platform. What should we look at?”Negative“Which engagement platforms should a large enterprise avoid or be cautious about?”
Claude Haiku 4.5Qualtrics XM
Five alternativesCulture Amp, CultureMonkey, Lattice, Leapsome, Workday Peakon Employee Voice
Qualtrics EmployeeXMChanged
Two alternativesLattice, Workday Peakon Employee Voice
no first choiceCulture Amp
Three alternativesLattice, Microsoft Viva Glint, Workday Peakon Employee Voice
no first choicenothing named
GPT-5.4 miniQualtrics EmployeeXM
Three alternativesCulture Amp, Microsoft Viva Glint, Workday Peakon Employee Voice
Qualtrics EmployeeXMHeld
Two alternativesCulture Amp, WorkTango
Adobe Journey Optimizer, Braze, Salesforce Marketing Cloud Engagement / Next
Two alternativesIterable, Oracle Responsys / Oracle CX Marketing
against: Klaviyo
Qualtrics EmployeeXMagainst: Culture Amp, Latticeno first choicenothing named
Gemini 3.5 FlashCulture Amp
Four alternativesLattice, Microsoft Viva Glint, Qualtrics EmployeeXM, Workday Peakon Employee Voice
Culture AmpHeld
Four alternativesCultureMonkey, Microsoft Viva Glint, Qualtrics EmployeeXM, Workday Peakon Employee Voice
Culture Amp
Three alternativesLattice, Qualtrics EmployeeXM, Workvivo
Microsoft Viva Glint
Two alternativesCulture Amp, Workday Peakon Employee Voice
against: Qualtrics EmployeeXM
Culture Amp
Two alternativesMicrosoft Viva Glint, Workday Peakon Employee Voice
against: Qualtrics EmployeeXM
against: Discord, Reddit, TikTok, X
Perplexity SonarQualtrics EmployeeXM
Four alternativesCulture Amp, CultureMonkey, Microsoft Viva Glint, Workday Peakon Employee Voice
Qualtrics EmployeeXM, Workday Peakon Employee VoiceChanged
Two alternativesCulture Amp, CultureMonkey
Culture Amp, Qualtrics EmployeeXM
Three alternativesMicrosoft Viva Glint, Workday Peakon Employee Voice, Workhuman
Workday Peakon Employee Voice
One alternativeQualtrics EmployeeXM
against: Culture Amp
no first choiceagainst: Bonusly, Kudos, Nectar
Grok 4.1 FastQualtrics EmployeeXM
Three alternativesCulture Amp, Medallia, Workday Peakon Employee Voice
Workday Peakon Employee VoiceChanged
Three alternativesCulture Amp, Microsoft Viva Glint, Qualtrics EmployeeXM
no first choice15Five Engage
Two alternativesLattice, Leapsome
against: Culture Amp, Microsoft Viva Glint, Qualtrics EmployeeXM, Workday Peakon Employee Voice, Workleap Officevibe
no first choice
Three alternativesCulture Amp, Lattice, Qualtrics XM
against: Discord, Skool
Mistral SmallQualtrics EmployeeXM, Workday Peakon Employee Voice
Two alternativesCulture Amp, CultureMonkey
Culture AmpChanged
Three alternativesCultureMonkey, Qualtrics EmployeeXM, Workday Peakon Employee Voice
no first choiceWorkleap Officevibe
Two alternativesAssessmentcloud, Honestly
no first choicenothing named
DeepSeek V4 FlashCulture Amp
Three alternativesPerceptyx, Qualtrics EmployeeXM, Workday Peakon Employee Voice
against: Microsoft Viva Glint
Qualtrics EmployeeXMChanged
Four alternativesCulture Amp, CultureMonkey, Microsoft Viva Glint, Workday Peakon Employee Voice
no first choiceCulture Amp
One alternativeWorkday Peakon Employee Voice
against: Qualtrics EmployeeXM, Workleap Officevibe
no first choiceagainst: Doodle, Google Forms, Mailchimp, TINYpulse, Typeform, Workday Peakon Employee Voice
Llama 4 MaverickCultureMonkeyCultureMonkey, Qualtrics EmployeeXMChangedno first choiceWorkday Peakon Employee Voice
Two alternativesCultureMonkey, Perceptyx
no first choiceagainst: Slack, Staffbase, Workvivo
Qwen 3.7 FlashCulture Amp
Four alternativesCultureMonkey, Microsoft Viva Engage / Viva Pulse, Qualtrics EmployeeXM, Workday Peakon Employee Voice
Culture AmpHeld
Three alternativesMicrosoft Viva Glint, Qualtrics EmployeeXM, Workday Peakon Employee Voice
no first choiceWorkday Peakon Employee Voice
Two alternatives15Five, Qualtrics XM
no first choiceagainst: Circle, Discord, IBM Connections, Jive Social Software, Microsoft Viva Engage, Mighty Networks, Sporcle, Telegram, WhatsApp, Workplace from Meta
Kimi K2Culture Amp
Three alternativesMicrosoft Viva Glint, Qualtrics XM, Workday Peakon Employee Voice
Culture AmpHeld
Three alternativesMicrosoft Viva Glint, Qualtrics EmployeeXM, Workday Peakon Employee Voice
no first choice
Six alternativesAdobe Experience Cloud / Adobe Experience Platform, Airship, Braze, Iterable, Oracle Advertising and Customer Experience, Salesforce Marketing Cloud
Microsoft Viva Glint
Two alternativesCulture Amp, Workleap Officevibe
against: Lattice, Qualtrics EmployeeXM, Workday Peakon Employee Voice
no first choiceagainst: Gallup Access, Microsoft Viva Glint, Qualtrics EmployeeXM
GLM 4.7 FlashXCulture Amp
Four alternativesBetterworks, Gallup Access, Lattice, Qualtrics EmployeeXM
CultureMonkey, Workday Peakon Employee VoiceChanged
Two alternativesCulture Amp, Qualtrics EmployeeXM
Culture Amp
Five alternativesBetterworks, EngageRocket, Lattice, Qualtrics EmployeeXM, Workhuman
Lattice
One alternative15Five
against: Culture Amp, Qualtrics EmployeeXM, Workleap Officevibe
no first choiceagainst: Salesforce Marketing Cloud, Staffbase, Unily
MiniMax M2.5Culture Amp, Workday Peakon Employee Voice
Three alternativesBetterworks, Microsoft Viva Glint, Qualtrics EmployeeXM
Workday Peakon Employee VoiceChanged
Three alternativesCultureMonkey, Qualtrics EmployeeXM, Vantage Pulse
no first choiceWorkleap Officevibe
Two alternativesAssessmentcloud, Lattice
against: Culture Amp, Qualtrics EmployeeXM, Workday Peakon Employee Voice
Qualtrics XM
Four alternativesCulture Amp, CultureMonkey, Vantage Recognition, Workday Peakon Employee Voice
nothing named
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

05The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Seventy-two rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 17:00yes912 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 17:11yes46 s
Direct recommendationGemini 3.5 Flashgemini-3.5-flash2026-09-17 17:11yes1326 s
Direct recommendationPerplexity Sonarsonar2026-09-17 17:03yes198 s
Direct recommendationGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 17:09yes2121 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-09-17 17:06yes55 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 17:15yes2835 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 17:04yes53 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 17:14yes1044 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-09-17 17:13yes1021 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 17:16yes3241 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 17:16yes1017 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 17:11yes97 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 17:17yes57 s
ParaphraseGemini 3.5 Flashgemini-3.5-flash2026-09-17 17:22yes1727 s
ParaphrasePerplexity Sonarsonar2026-09-17 17:16yes206 s
ParaphraseGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 17:02yes3723 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-09-17 17:04yes54 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 17:03yes2622 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 17:04yes52 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 17:11yes848 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-09-17 17:04yes1421 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 16:59yes1375 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 17:15yes526 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 17:18yes99 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 17:06yes79 s
ComparativeGemini 3.5 Flashgemini-3.5-flash2026-09-17 17:09yes2429 s
ComparativePerplexity Sonarsonar2026-09-17 17:05yes2010 s
ComparativeGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 16:57yes3519 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-09-17 17:00yes1312 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 17:06yes3026 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 17:20yes52 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 17:20no035 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-09-17 17:16yes1942 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 17:19yes1126 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 16:58yes517 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 17:08yes139 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 17:06yes46 s
Budget constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-17 17:18yes2328 s
Budget constrainedPerplexity Sonarsonar2026-09-17 17:11yes207 s
Budget constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 17:07yes4621 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-09-17 17:04yes1110 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 17:04yes1821 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 17:03yes53 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 17:01yes958 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-17 17:12yes2337 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 17:09yes29156 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 17:00yes1953 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 17:02no07 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 17:02yes38 s
Scale constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-17 17:04no017 s
Scale constrainedPerplexity Sonarsonar2026-09-17 17:13yes209 s
Scale constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 17:00yes1613 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-09-17 17:18no08 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-17 17:08yes1824 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 17:02yes54 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 17:09no032 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-17 17:16yes1525 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 17:05yes1867 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 17:08yes928 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-09-17 17:15yes2714 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-17 17:00no09 s
Negative framingGemini 3.5 Flashgemini-3.5-flash2026-09-17 17:05yes1328 s
Negative framingPerplexity Sonarsonar2026-09-17 17:12yes207 s
Negative framingGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-17 16:57yes1912 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-09-17 17:19yes56 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-17 17:18yes2690 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-17 17:11yes53 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-17 17:21no039 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-09-17 17:19yes2957 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-17 17:04yes2870 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-17 17:22yes1453 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

Category-scoped readings
Glint read as Microsoft Viva Glint
Glint (Microsoft Viva) read as Microsoft Viva Glint
Glint (Microsoft) read as Microsoft Viva Glint
Medallia EX read as Medallia
Qualtrics read as Qualtrics EmployeeXM
Qualtrics (EmployeeXM) read as Qualtrics EmployeeXM
SogoEX read as Sogolytics
Workday Peakon read as Workday Peakon Employee Voice
Workday Peakon (Employee Voice) read as Workday Peakon Employee Voice
Workleap read as Workleap Officevibe
Workleap (Officevibe) read as Workleap Officevibe
Workleap (formerly Officevibe) read as Workleap Officevibe
Unresolved, counted raw
Adobe Experience Cloud / Adobe Experience Platform
Adobe Journey Optimizer
Airship
Bloomreach
CleverTap
Drift
Honestly
HubSpot Marketing Hub
IBM Connections
Insider
Jive Social Software
Maestra
Microsoft Dynamics 365 Customer Insights
Microsoft Viva Engage / Viva Pulse
Omnisend
Oracle Advertising and Customer Experience (CX)
Oracle Responsys / Oracle CX Marketing
Pegasystems
Salesforce Marketing Cloud Engagement / Next
Salesforce Service Cloud / Agentforce
Sporcle
Twilio Segment
Yellow.ai
Discontinued, still offered
No shut-down product was recommended here.
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