1 category · RankedGroundswell
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Employee giving and volunteering | Onboarding and employee experience | 7% | 5 of 70 | 5% | 20 | accepted challenger |
Movement
By model
How each model treated Groundswell across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 0 | 0 | 2 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 3 | 0 | 0 | 0 | 3 |
| Perplexity Sonar | 0 | 1 | 1 | 0 | 2 |
| Grok 4.1 Fast | 0 | 0 | 1 | 1 | 2 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 2 | 1 | 0 | 0 | 3 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 2 | 0 | 0 | 2 |
| Kimi K2 | 1 | 1 | 0 | 0 | 2 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Groundswell: A modern, mobile-first platform built specifically to make enterprise-grade giving and DAFs accessible to mid-market companies. Very low administrative burden.” Gemini 3.5 Flash · Giving & volunteering · scale prompt · first choice
“look into modern, employee-experience-first platforms such as Deed, Groundswell, Uncommon Giving, or Millie” Gemini 3.5 Flash · Giving & volunteering · negative prompt · first choice
“positioned specifically as a Benevity alternative, addressing fragmentation and disbursement concerns” DeepSeek V4 Flash · Giving & volunteering · negative prompt · first choice
“I'd say Millie or Groundswell are the safest, most well-reviewed choices” DeepSeek V4 Flash · Giving & volunteering · direct prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Platforms like Groundswell or Selflessly (~$2–$4.50+/user/month or $4,500+/year) add giving but exceed tight budgets.” Grok 4.1 Fast · Giving & volunteering · budget prompt · soft negative
Named alongside
The products named in the same answers as Groundswell, over the 86 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Groundswell was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 86 of the 86 answers that named Groundswell and are not a share of its labels.
Domains cited
362 of the 402 domain citations in answers naming Groundswell came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
groundswell.io ranks first on Google for the category's searches. In the answers, Groundswell takes 7% of first choices and Millie takes 22%.ShowHide
Search and answers
In search
Google, US estimates- Searches for its name, Google
- 18,100 a month (“groundswell”)
- AI search demand for its name, est.
- 621 a month
- Organic visits to its site
- about 8,557 a month
- Searches its site ranks for
- 2,876 · 68 in the top three
- Sites linking to it
- 416
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This edition- First choices
- 7 across its categories
- Named in
- 86 answers
- Its own site cited
- in 86 of the answers that named it
Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHide| Kind | Pages | Last 90 days | 2025-11 to 2026-10 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 433 | 10 | 2026-09-30 | HRIS and HCM platforms | |
| Comparison | 14 | 1 | 2026-07-31 | ||
| Glossary or explainer | 9 | 1 | 2026-09-08 | ||
| Case study | 6 | undated | |||
| Template or tool | 3 | 0 | 2026-05-11 |
Most recent
- 2026-09-30Workplace volunteering program blog
- 2026-09-18Philanthropic responsibility meaning blog
- 2026-09-10Employee participation in corporate volunteering programs blog
- 2026-09-08What is a csr initiative glossary or explainer
- 2026-08-28Csr in banking industry blog
- 2026-08-20Corporate fundraising platforms blog
How it is countedHide how it is counted
Every page groundswell.io exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read October 5, 2026.
Follow Groundswell
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Groundswell is its own company.ShowHide
The company
In its own words
Stated by the vendor, not checked- Positioning
- Corporate Social Impact & CSR Software
- For
- Social Impact + CSR
- Price stated
- Pricing groundswell.io
- Starting price
- Starts at $8,500 / per year groundswell.io/pricing
- Free plan or trial
- $0 per month groundswell.io/pricing
- Certifications
- SOC 2 compliantSOC 2 Type 2GDPRCCPASOC 2 Type ISOC 2 Type II
- Hosting
- Google Cloud Platform
- Customers named
- OneDigitalWipfliGHJLAUSD Education FoundationAxonic CapitalBrightSpire CapitalHawk Ridge CapitalOne River Asset Management
- Not stated on the pages read
- Integrations
What Groundswell's own pages state, read October 5, 2026: groundswell.io, groundswell.io/pricing, trust.groundswell.io, groundswell.io/products/grants, groundswell.io/case-studies. A claimed page can correct any of them.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Groundswell's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Groundswell, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Groundswell by email, built from the raw record of the edition. It shows:
- where Groundswell is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Groundswell, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.