Index › Learning and development › Coaching platforms › Enterprise › September 2026 Edition

Coaching platforms for enterprise buyers

Asked as “employee coaching platform”, and as “digital coaching marketplace”, on behalf of an enterprise B2B company. 43 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.

Standing

BetterUp

Clear leader

49% of first choices, clear leader.

ShowinginAll 50 categories →

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

Small business

Boon Health28%ContestedStanding →Mid-market

Growthspace26%ContestedStanding →Enterprise

BetterUp49%Clear leaderThis page

01The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for an enterprise B2B company. Ordered by share.

ProductFirst-choice shareNegative rateLabelsQuadrant

BetterUp16%58endorsed leader

CoachHub13%53accepted challenger

Risely12%17accepted challenger

EZRA3%36accepted challenger

Exec4%27accepted challenger

Show the six products at 0%, ordered by negative rate

Boon Health13%23accepted challenger

Valence12%16accepted challenger

Growthspace0%26accepted challenger

Torch0%26accepted challenger

Coachello0%19accepted challenger

Sounding Board0%10accepted challenger

Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its vendor page.

Head to head

Growthspace vs Boon Health Growthspace vs Exec Boon Health vs Exec

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default

Negative label rate →

Accepted challengerEndorsed leader

0%First-choice share → · lines at 30% share and 25% negative60%

Key

BetterUp49%

CoachHub26%

Risely14%

EZRA5%

Exec5%

Growthspace0%

Torch0%

Coachello0%

Boon Health0%

Valence0%

Sounding Board0%

02What they warned about

Four of twelve models held their first choice under the paraphrase. Claude Haiku 4.5, Gemini 3.5 Flash, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Kimi K2, GLM 4.7 FlashX and MiniMax M2.5 changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.

BetterUp

16%

9 of 58 labels negative · 8 of 12 models · 2 hard negative

“Others to Avoid for Predictability - **BetterUp/CoachHub**: Custom enterprise quotes ... opaque/variable” Grok 4.1 Fast, budget prompt

CoachHub

13%

7 of 53 labels negative · 6 of 12 models · 1 hard negative

“Others to Avoid for Predictability - **BetterUp/CoachHub**: Custom enterprise quotes” Grok 4.1 Fast, budget prompt

Profi

100%

3 of 3 labels negative · 3 of 12 models · 3 hard negative

“one review notes **Profi shut down on December 31, 2025**, so it should be avoided for new enterprise selection” Perplexity Sonar, negative prompt

Boon Health

13%

3 of 23 labels negative · 3 of 12 models

“strong alternatives, but I'd steer away from usage-based models if finance requires a hard, predictable number” DeepSeek V4 Flash, budget prompt

03What they cite

Citations exist only for the models that return a source list: twelve of the twelve in this edition, and all six flagship models on the expanded tier.

Sites the answers cite

69 of 72 answers in this category came back with a source list, from 12 of 12 models: citations where the model returns them, or the search results it consulted. 6 of those lists are Google grounding redirects that name no site and are left out of the counts. 848 links across 202 sites, every framing counted. Ranked by the number of answers carrying the site or page.

boon-health.com

53 answers · 69 citations · 10 models

coachello.ai

vendor site · Coachello44 answers · 64 citations · 10 models

easygenerator.com

vendor site · Easygenerator32 answers · 32 citations · 9 models

exec.com

vendor site · Exec27 answers · 39 citations · 8 models

coachstackhub.ai

26 answers · 27 citations · 9 models

torch.io

vendor site · Torch22 answers · 30 citations · 9 models

g2.com

20 answers · 37 citations · 8 models

coachhub.com

vendor site · CoachHub19 answers · 23 citations · 9 models

thinkific.com

vendor site · Thinkific16 answers · 16 citations · 8 models

coachilly.com

15 answers · 15 citations · 9 models

heycompono.com

13 answers · 13 citations · 7 models

zendikt.com

vendor site · Zendikt12 answers · 14 citations · 7 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

boon-health.com/learn/resources/best-enterprise-coaching-platforms

53 answers · 10 models

coachello.ai/blog/online-coaching-platform

41 answers · 10 models

easygenerator.com/en/blog/e-learning/best-enterprise-coaching-platforms

32 answers · 9 models

coachstackhub.ai/compare/business-coaching-platforms

25 answers · 9 models

exec.com/learn/best-leadership-coaching-platforms

22 answers · 8 models

torch.io/compare

21 answers · 9 models

thinkific.com/blog/enterprise-coaching-platforms

16 answers · 8 models

coachhub.com/

15 answers · 9 models

g2.com/categories/coaching/enterprise

14 answers · 8 models

coachello.ai/blog/10-best-corporate-coaching-platforms-for-organizational-t…

13 answers · 7 models

04How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.

ModelDirect“What is the best employee coaching platform for an enterprise B2B company?”Paraphrase“Which digital coaching marketplace would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade coaching platforms and how do they differ?”Budget-constrained“What is the best employee coaching platform for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating an employee coaching platform. What should we look at?”Negative“Which coaching platforms should a large enterprise avoid or be cautious about?”

Claude Haiku 4.5no first choiceCoachHubChanged

Two alternatives

BetterUp, EZRA

BetterUp, CoachHub

Three alternatives

Exec, Risely, Valence

Risely

Three alternatives

CoachHub, EZRA, Torch

no first choiceagainst: FocalPoint Coaching

GPT-5.4 miniBetterUp

Two alternatives

Mentorloop, Qooper

BetterUpHeld

One alternative

CoachHub

BetterUp

Five alternatives

CoachHub, EZRA, Growthspace, Torch, Valence

BetterUp

One alternative

CoachHub

no first choicenothing named

Gemini 3.5 FlashCoachHub, Mindtickle

Six alternatives

BetterUp, Cloverleaf, EZRA, Gong, Growthspace, Seismic

BetterUp, CoachHubChanged

Three alternatives

EZRA, Growthspace, Torch

BetterUp

Six alternatives

CoachHub, EZRA, Exec, Growthspace, Simply.Coach, Torch

EZRA

Three alternatives

Bravely, Together, Valence

BetterUp

Three alternatives

CoachHub, EZRA, Growthspace

against: BetterUp, CoachAccountable, CoachHub, CoachVantage, Paperbell, Practice Better, Satori

Perplexity SonarBetterUp

Four alternatives

CoachHub, Coachello, Exec, Growthspace

BetterUpHeld

Two alternatives

CoachHub, Coachello

BetterUp

Eight alternatives

Boon Health, CoachHub, Coachello, EZRA, Exec, Growthspace, Torch, Valence

Riselyagainst: BetterUp, Boon Health, CoachHubno first choiceagainst: Profi

Grok 4.1 FastBetterUp

Four alternatives

CoachHub, EZRA, Exec, Growthspace

BetterUpHeld

Two alternatives

CoachHub, EZRA

no first choiceRisely

Three alternatives

Betterworks, Exec, Together

against: 360Learning, BetterUp, CoachHub, EZRAno first choiceagainst: BetterUp, CoachHub, Coaching.com, Risely, Speexx, Valence

Mistral SmallBetterUp

Two alternatives

Coachello, Speexx

BetterUp, CoachHubChanged

One alternative

Coachello

BetterUp

Three alternatives

CoachHub, Exec, Growthspace

BetterUp, CoachHub

One alternative

Growthspace

no first choiceagainst: BetterUp, CoachHub, Coaches Console, Coaching Lobby, Profi

DeepSeek V4 FlashBetterUp, CoachHub

Three alternatives

Boon Health, EZRA, Exec

BetterUpChanged

One alternative

CoachHub

BetterUp, CoachHub

Five alternatives

Boon Health, EZRA, Exec, Growthspace, Torch

Risely

One alternative

BetterUp

against: Boon Health, Execno first choiceagainst: BetterUp, CoachHub, Risely, Valence

Llama 4 Maverickno first choiceCoachHubChanged

Five alternatives

BetterUp, Coachello, EZRA, Speexx, Torch

Coachello

Four alternatives

BetterUp, CoachHub, EZRA, Sounding Board

no first choice

Two alternatives

Boon Health, Risely

no first choiceagainst: Profi

Qwen 3.7 FlashBetterUp

Three alternatives

CoachHub, Gloat, Hone

BetterUpHeld

One alternative

CoachHub

BetterUp, CoachHub

Four alternatives

Exec, Growthspace, Risely, Valence

BetterUp

Three alternatives

CoachHub, Gloat, Outseer by Workhuman

no first choiceagainst: BetterUp

Kimi K2BetterUp, CoachHub

Three alternatives

EZRA, Growthspace, Torch

BetterUpChanged

Two alternatives

CoachHub, Torch

BetterUp

Four alternatives

CoachHub, EZRA, Exec, Torch

EZRA

Two alternatives

BetterUp, CoachHub

against: Boon Healthno first choiceagainst: ChatGPT, Claude, Gemini, Microsoft Copilot

GLM 4.7 FlashXBetterUp, CoachHub, Exec

Five alternatives

Bravely, Coachello, EZRA, Growthspace, Valence

CoachHubChanged

Two alternatives

BetterUp, EZRA

BetterUp, CoachHub

Eight alternatives

Boon Health, Coachello, EZRA, Exec, Growthspace, Risely, Torch, Valence

Risely

Two alternatives

EZRA, Exec

against: BetterUpno first choicenothing named

MiniMax M2.5Exec

Two alternatives

BetterUp, CoachHub

BetterUp, CoachHubChanged

One alternative

Exec

BetterUp

Seven alternatives

CoachHub, Coachello, EZRA, Exec, Growthspace, Risely, Valence

Risely

Two alternatives

BetterUp, CoachHub

no first choiceagainst: BetterUp, CoachHub

Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

05The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record

Seventy-two rows: every prompt, every model, every answer.

Prompt	Model	Version string	Time (UTC)	Searched	Sources	Latency
Direct recommendation	Claude Haiku 4.5	`claude-haiku-4-5-20251001`	2026-09-17 20:22	yes	9	8 s
Direct recommendation	GPT-5.4 mini	`gpt-5.4-mini-2026-03-17`	2026-09-17 19:52	yes	3	6 s
Direct recommendation	Gemini 3.5 Flash	`gemini-3.5-flash`	2026-09-17 21:51	yes	12	27 s
Direct recommendation	Perplexity Sonar	`sonar`	2026-09-17 17:54	yes	20	7 s
Direct recommendation	Grok 4.1 Fast	`spacexai/grok-4.1-fast-non-reasoning via vertex`	2026-09-17 21:18	yes	32	20 s
Direct recommendation	Mistral Small	`mistral/mistral-small via mistral`	2026-09-17 21:38	yes	17	9 s
Direct recommendation	DeepSeek V4 Flash	`deepseek/deepseek-v4-flash via deepinfra`	2026-09-17 20:42	yes	10	40 s
Direct recommendation	Llama 4 Maverick	`meta/llama-4-maverick via bedrock`	2026-09-17 20:15	yes	5	2 s
Direct recommendation	Qwen 3.7 Flash	`alibaba/qwen3.7-flash via alibaba`	2026-09-17 17:57	yes	9	30 s
Direct recommendation	Kimi K2	`moonshotai/kimi-k2 via novita`	2026-09-17 21:22	yes	10	22 s
Direct recommendation	GLM 4.7 FlashX	`zai/glm-4.7-flashx via zai`	2026-09-17 20:48	yes	9	133 s
Direct recommendation	MiniMax M2.5	`minimax/minimax-m2.5 via minimax`	2026-09-17 20:21	yes	9	23 s
Paraphrase	Claude Haiku 4.5	`claude-haiku-4-5-20251001`	2026-09-17 18:49	yes	9	7 s
Paraphrase	GPT-5.4 mini	`gpt-5.4-mini-2026-03-17`	2026-09-17 21:24	yes	2	6 s
Paraphrase	Gemini 3.5 Flash	`gemini-3.5-flash`	2026-09-17 18:18	yes	8	20 s
Paraphrase	Perplexity Sonar	`sonar`	2026-09-17 19:53	yes	20	5 s
Paraphrase	Grok 4.1 Fast	`spacexai/grok-4.1-fast-non-reasoning via vertex`	2026-09-17 18:40	yes	31	17 s
Paraphrase	Mistral Small	`mistral/mistral-small via mistral`	2026-09-17 18:28	yes	5	4 s
Paraphrase	DeepSeek V4 Flash	`deepseek/deepseek-v4-flash via fireworks`	2026-09-17 21:30	yes	15	19 s
Paraphrase	Llama 4 Maverick	`meta/llama-4-maverick via bedrock`	2026-09-17 18:47	yes	5	2 s
Paraphrase	Qwen 3.7 Flash	`alibaba/qwen3.7-flash via alibaba`	2026-09-17 19:15	yes	5	18 s
Paraphrase	Kimi K2	`moonshotai/kimi-k2 via novita`	2026-09-17 21:40	yes	9	17 s
Paraphrase	GLM 4.7 FlashX	`zai/glm-4.7-flashx via zai`	2026-09-17 20:09	yes	18	88 s
Paraphrase	MiniMax M2.5	`minimax/minimax-m2.5 via minimax`	2026-09-17 18:17	yes	5	32 s
Comparative	Claude Haiku 4.5	`claude-haiku-4-5-20251001`	2026-09-17 21:12	yes	9	9 s
Comparative	GPT-5.4 mini	`gpt-5.4-mini-2026-03-17`	2026-09-17 20:41	yes	4	10 s
Comparative	Gemini 3.5 Flash	`gemini-3.5-flash`	2026-09-17 18:27	yes	16	26 s
Comparative	Perplexity Sonar	`sonar`	2026-09-17 18:52	yes	20	9 s
Comparative	Grok 4.1 Fast	`spacexai/grok-4.1-fast-non-reasoning via vertex`	2026-09-17 21:17	yes	25	18 s
Comparative	Mistral Small	`mistral/mistral-small via mistral`	2026-09-17 18:11	yes	5	9 s
Comparative	DeepSeek V4 Flash	`deepseek/deepseek-v4-flash via fireworks`	2026-09-17 18:15	yes	15	24 s
Comparative	Llama 4 Maverick	`meta/llama-4-maverick via bedrock`	2026-09-17 20:57	yes	5	3 s
Comparative	Qwen 3.7 Flash	`alibaba/qwen3.7-flash via alibaba`	2026-09-17 18:24	yes	10	38 s
Comparative	Kimi K2	`moonshotai/kimi-k2 via novita`	2026-09-17 19:24	yes	9	26 s
Comparative	GLM 4.7 FlashX	`zai/glm-4.7-flashx via zai`	2026-09-17 21:07	yes	10	43 s
Comparative	MiniMax M2.5	`minimax/minimax-m2.5 via minimax`	2026-09-17 21:19	yes	9	25 s
Budget constrained	Claude Haiku 4.5	`claude-haiku-4-5-20251001`	2026-09-17 18:09	yes	9	8 s
Budget constrained	GPT-5.4 mini	`gpt-5.4-mini-2026-03-17`	2026-09-17 21:02	yes	6	6 s
Budget constrained	Gemini 3.5 Flash	`gemini-3.5-flash`	2026-09-17 21:56	yes	15	45 s
Budget constrained	Perplexity Sonar	`sonar`	2026-09-17 21:07	yes	20	5 s
Budget constrained	Grok 4.1 Fast	`spacexai/grok-4.1-fast-non-reasoning via vertex`	2026-09-17 20:41	yes	40	20 s
Budget constrained	Mistral Small	`mistral/mistral-small via mistral`	2026-09-17 21:02	yes	5	4 s
Budget constrained	DeepSeek V4 Flash	`deepseek/deepseek-v4-flash via fireworks`	2026-09-17 18:38	yes	21	33 s
Budget constrained	Llama 4 Maverick	`meta/llama-4-maverick via bedrock`	2026-09-17 20:00	yes	5	4 s
Budget constrained	Qwen 3.7 Flash	`alibaba/qwen3.7-flash via alibaba`	2026-09-17 20:22	no	0	25 s
Budget constrained	Kimi K2	`moonshotai/kimi-k2 via novita`	2026-09-17 18:20	yes	22	52 s
Budget constrained	GLM 4.7 FlashX	`zai/glm-4.7-flashx via zai`	2026-09-17 18:24	yes	24	48 s
Budget constrained	MiniMax M2.5	`minimax/minimax-m2.5 via minimax`	2026-09-17 17:58	yes	8	36 s
Scale constrained	Claude Haiku 4.5	`claude-haiku-4-5-20251001`	2026-09-17 18:34	yes	18	13 s
Scale constrained	GPT-5.4 mini	`gpt-5.4-mini-2026-03-17`	2026-09-17 18:50	yes	2	11 s
Scale constrained	Gemini 3.5 Flash	`gemini-3.5-flash`	2026-09-17 19:46	yes	6	26 s
Scale constrained	Perplexity Sonar	`sonar`	2026-09-17 21:09	yes	20	10 s
Scale constrained	Grok 4.1 Fast	`spacexai/grok-4.1-fast-non-reasoning via vertex`	2026-09-17 21:14	yes	24	18 s
Scale constrained	Mistral Small	`mistral/mistral-small via mistral`	2026-09-17 21:39	no	0	6 s
Scale constrained	DeepSeek V4 Flash	`deepseek/deepseek-v4-flash via fireworks`	2026-09-17 18:03	yes	19	27 s
Scale constrained	Llama 4 Maverick	`meta/llama-4-maverick via bedrock`	2026-09-17 18:28	yes	5	4 s
Scale constrained	Qwen 3.7 Flash	`alibaba/qwen3.7-flash via alibaba`	2026-09-17 18:29	no	0	33 s
Scale constrained	Kimi K2	`moonshotai/kimi-k2 via novita`	2026-09-17 18:44	yes	13	35 s
Scale constrained	GLM 4.7 FlashX	`zai/glm-4.7-flashx via zai`	2026-09-17 18:11	yes	14	64 s
Scale constrained	MiniMax M2.5	`minimax/minimax-m2.5 via minimax`	2026-09-17 21:08	yes	5	23 s
Negative framing	Claude Haiku 4.5	`claude-haiku-4-5-20251001`	2026-09-17 17:57	yes	17	9 s
Negative framing	GPT-5.4 mini	`gpt-5.4-mini-2026-03-17`	2026-09-17 19:13	yes	3	8 s
Negative framing	Gemini 3.5 Flash	`gemini-3.5-flash`	2026-09-17 19:01	yes	12	25 s
Negative framing	Perplexity Sonar	`sonar`	2026-09-17 21:28	yes	20	6 s
Negative framing	Grok 4.1 Fast	`spacexai/grok-4.1-fast-non-reasoning via vertex`	2026-09-17 21:06	yes	39	19 s
Negative framing	Mistral Small	`mistral/mistral-small via mistral`	2026-09-17 21:25	yes	5	5 s
Negative framing	DeepSeek V4 Flash	`deepseek/deepseek-v4-flash via fireworks`	2026-09-17 21:37	yes	23	35 s
Negative framing	Llama 4 Maverick	`meta/llama-4-maverick via bedrock`	2026-09-17 20:01	yes	5	2 s
Negative framing	Qwen 3.7 Flash	`alibaba/qwen3.7-flash via alibaba`	2026-09-17 20:36	yes	13	40 s
Negative framing	Kimi K2	`moonshotai/kimi-k2 via novita`	2026-09-17 21:20	yes	14	28 s
Negative framing	GLM 4.7 FlashX	`zai/glm-4.7-flashx via zai`	2026-09-17 20:10	yes	28	145 s
Negative framing	MiniMax M2.5	`minimax/minimax-m2.5 via minimax`	2026-09-17 18:38	yes	23	44 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

Category-scoped readings

Boon read as Boon Health

Unresolved, counted raw

AceUp

Coaching Workspace

FocalPoint Coaching

Hyperbound

Outseer by Workhuman

Sharpist

Discontinued, still offered

No shut-down product was recommended here.

Coaching platforms for enterprise buyers

By buyer segment

01The standing

Recommended versus criticized

02What they warned about

03What they cite

Sites the answers cite

Pages the answers cite

04How they answered

05The record

Normalization in this category

Also in learning and development